You will be tracked in real time.
Amazon (NASDAQ: AMZN) and Stellantis N.V. (NYSE/MTA/Euronext Paris: STLA) today announced a series of global, multi-year agreements that will change the in-vehicle experience for millions of Stellantis customers and advance the mobility industry’s transition to – what else – a software-defined, fee generating future. Amazon Web Services and Stellantis will work to deliver software for Stellantis’ new digital cabin platform, STLA SmartCockpit, starting in 2024. (Autoinformed: FIH Mobile, Stellantis JV Begun on Connected Car Technology; Stellantis Ups Electrification Strategy by $35.54 Billion)
Amazon and Stellantis will collaborate to deliver software for STLA SmartCockpit, which will run in millions of Stellantis vehicles globally starting in 2024. The software-defined platform will seamlessly integrate with customers’ digital lives to create personalized, intuitive in-vehicle experiences through AI-enhanced applications for entertainment, Alexa-enabled voice assistance, navigation, vehicle maintenance, ecommerce marketplaces, and payment services. Amazon will be the first commercial customer for the new Ram ProMaster Battery Electric Vehicle (BEV) in 2023.
The STLA SmartCockpit platform will use Amazon products that are purpose-built for vehicles, it’s claimed. Stellantis will produce custom, brand and vehicle-specific capabilities. The software will offer services through an app store displayed through an “adaptive user interface design that presents timely, relevant information and features suited to each occupant’s individual needs and preferences.” In other words, you will be tracked. What happens to your personal information – how it is used, sold or resold or given to government entities – was not disclosed in the announcement.
STLA SmartCockpit will adapt to customers’ behaviors and interests. For example, Chrysler Pacifica vehicles could offer a family-trip planner that recommends media content, points of interest, restaurants, and other stops along the route. Jeep vehicles could come with a digital off-road “coach” to help customers calibrate the vehicle and optimize performance before tackling tough terrain, Stellantis said. (Autoinformed: Christine Feuell New Chrysler Brand CEO at Stellantis)
Integration with Amazon’s home and security services will allow customers to monitor and manage their homes while driving. Stellantis customers will also be able to manage their vehicles from their Alexa-enabled devices at home or their Alexa smartphone app, including using custom Alexa skills to set the in-cabin temperature before getting into their vehicle, schedule service, or order accessories.
The collaboration brings together Amazon’s digital experiences, cloud computing, artificial intelligence (AI), and machine learning with Stellantis’ automotive engineering and the current assortment of 14 vehicle brands.
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn.
He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe.
Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap.
AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks.
Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
Amazon and Stellantis to Connect Vehicles to Digital Services
You will be tracked in real time.
Amazon (NASDAQ: AMZN) and Stellantis N.V. (NYSE/MTA/Euronext Paris: STLA) today announced a series of global, multi-year agreements that will change the in-vehicle experience for millions of Stellantis customers and advance the mobility industry’s transition to – what else – a software-defined, fee generating future. Amazon Web Services and Stellantis will work to deliver software for Stellantis’ new digital cabin platform, STLA SmartCockpit, starting in 2024. (Autoinformed: FIH Mobile, Stellantis JV Begun on Connected Car Technology; Stellantis Ups Electrification Strategy by $35.54 Billion)
Amazon and Stellantis will collaborate to deliver software for STLA SmartCockpit, which will run in millions of Stellantis vehicles globally starting in 2024. The software-defined platform will seamlessly integrate with customers’ digital lives to create personalized, intuitive in-vehicle experiences through AI-enhanced applications for entertainment, Alexa-enabled voice assistance, navigation, vehicle maintenance, ecommerce marketplaces, and payment services. Amazon will be the first commercial customer for the new Ram ProMaster Battery Electric Vehicle (BEV) in 2023.
The STLA SmartCockpit platform will use Amazon products that are purpose-built for vehicles, it’s claimed. Stellantis will produce custom, brand and vehicle-specific capabilities. The software will offer services through an app store displayed through an “adaptive user interface design that presents timely, relevant information and features suited to each occupant’s individual needs and preferences.” In other words, you will be tracked. What happens to your personal information – how it is used, sold or resold or given to government entities – was not disclosed in the announcement.
STLA SmartCockpit will adapt to customers’ behaviors and interests. For example, Chrysler Pacifica vehicles could offer a family-trip planner that recommends media content, points of interest, restaurants, and other stops along the route. Jeep vehicles could come with a digital off-road “coach” to help customers calibrate the vehicle and optimize performance before tackling tough terrain, Stellantis said. (Autoinformed: Christine Feuell New Chrysler Brand CEO at Stellantis)
Integration with Amazon’s home and security services will allow customers to monitor and manage their homes while driving. Stellantis customers will also be able to manage their vehicles from their Alexa-enabled devices at home or their Alexa smartphone app, including using custom Alexa skills to set the in-cabin temperature before getting into their vehicle, schedule service, or order accessories.
The collaboration brings together Amazon’s digital experiences, cloud computing, artificial intelligence (AI), and machine learning with Stellantis’ automotive engineering and the current assortment of 14 vehicle brands.
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.