
Just in time for Trump’s trade war with China and the German invasion of new EVs.
Chinese-owned* MG Motor’s first-ever fully electric car, a compact SUV, the ZS EV, will be shown to the UK and European public for the very first time at the London Motor Show on 16-19 May at London’s ExCel.
It’s just the latest example of how China is poised to take leadership in the design, development and manufacturing of electric vehicles because of government policies that are forcing the growth and ownership of intellectual property, high tech manufacturing, advanced electronic and automotive engineering and all things that are state of the art – ultimately to the expense of Western Automakers who led the way there.
Since launch in November 2017, the gasoline-fueled MG ZS has become a rare, but growing sight on British and Euro roads (+5000 sold during 2019). With prices starting from £12,495 and a 7-year warranty, it’s in the sweet spot of the small SUV market, one that is growing globally.
Since the EV version it was announced in March 2019 as the ZS’s zero emissions electric equivalent, MG UK says it has received 800 expressions of interest for its forthcoming new model, which is the most for any pre-launched model in the company’s history. (What part of history given the long and complicated transfers of MG ownership since 1924 wasn’t clear.) By comparison, consider Porsche pre-orders for its EV is much larger than that. (Porsche Claims 20,000 Potential Taycan Buyers) VW is claiming 10,000 people with interest tin its E$40,000 ID3 that launches early next year.
Daniel Gregorious, Head of Sales and Marketing at MG Motor UK, says, “The arrival of the ZS EV adds a new dimension to the car market by offering high-tech zero-emissions transport to a broader cross-section of buyers.” (Translation it’s cheaper than higher-end German EVs.)
The ZS EV will come with a transferable 7-year Warranty. Pricing and full specification will be confirmed closer to the on-sale date of 1 September 2019. To find out more about ZS EV, register at www.mg.co.uk.
The show takes place from 16-19 May at London’s ExCel Arena, with tickets on sale now. Adult entry costs from £10, with free entry for children under 16.
*Formerly Shanghai Automotive Industry Corporation
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn.
He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe.
Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap.
AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks.
Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
Chinese-Owned MG ZS EV Makes European Debut in London
Just in time for Trump’s trade war with China and the German invasion of new EVs.
Chinese-owned* MG Motor’s first-ever fully electric car, a compact SUV, the ZS EV, will be shown to the UK and European public for the very first time at the London Motor Show on 16-19 May at London’s ExCel.
It’s just the latest example of how China is poised to take leadership in the design, development and manufacturing of electric vehicles because of government policies that are forcing the growth and ownership of intellectual property, high tech manufacturing, advanced electronic and automotive engineering and all things that are state of the art – ultimately to the expense of Western Automakers who led the way there.
Since launch in November 2017, the gasoline-fueled MG ZS has become a rare, but growing sight on British and Euro roads (+5000 sold during 2019). With prices starting from £12,495 and a 7-year warranty, it’s in the sweet spot of the small SUV market, one that is growing globally.
Since the EV version it was announced in March 2019 as the ZS’s zero emissions electric equivalent, MG UK says it has received 800 expressions of interest for its forthcoming new model, which is the most for any pre-launched model in the company’s history. (What part of history given the long and complicated transfers of MG ownership since 1924 wasn’t clear.) By comparison, consider Porsche pre-orders for its EV is much larger than that. (Porsche Claims 20,000 Potential Taycan Buyers) VW is claiming 10,000 people with interest tin its E$40,000 ID3 that launches early next year.
The ZS EV will come with a transferable 7-year Warranty. Pricing and full specification will be confirmed closer to the on-sale date of 1 September 2019. To find out more about ZS EV, register at www.mg.co.uk.
The show takes place from 16-19 May at London’s ExCel Arena, with tickets on sale now. Adult entry costs from £10, with free entry for children under 16.
*Formerly Shanghai Automotive Industry Corporation
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.