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Broad Arrow Auctions of Hagerty (NYSE: HGTY) has released the results for its 2026 Quail Auction. It was Broad Arrow Auctions’ first event as the official auction partner of The Quail by The Peninsula, A Motorsports Gathering. The two-day auction recorded $97.4 million in total sales with 85% of all lots sold (159 of 186 lots).*
“We could not be prouder of our first Monterey Car Week auction,” said Kenneth Ahn, President of Broad Arrow and Hagerty Marketplace. “Our innovative new presentation and a catalog featuring some of the market’s most in-demand collector cars translated to over 1400 registered bidders and Broad Arrow’s highest grossing Monterey Car Week sale to date.”
Broad Arrow’s two-day auction by Principal Auctioneer Lydia Fenet and Auctioneer Eli Rodriguez, was led by its stand out lot, a 2003 Ferrari Enzo, one of only three finished in Nero D.S. over Rosso leather, a specification that inverts the familiar red-over-black scheme.
“Offered without reserve, the Enzo drew significant pre-sale interest which resulted in competitive back-and-forth bidding between multiple bidders in the auction room. With palpable energy and all eyes on the winning bidder, the Enzo eventually sold for a final $10,675,000 to an enthusiastic Jesús Ortíz Paz, the frontman of the sensational American Mexican music group Fuerza Régida, igniting cheering and applause throughout the crowd,” said Broad Arrow Auctions in a release.
*AutoInformed on
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn.
He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe.
Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap.
AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks.
Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.