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Ford Performance Rebranded as Ford Racing
“This is not a marketing exercise. This is a promise. It signals a new, more focused mission to tear down the wall between our race teams and the engineering of the vehicles you drive every day on and off road. Under one global Ford Racing banner, our engineers and designers will develop our performance road cars right alongside our race cars. The technology that survives the Baja 1000 will be in the DNA of the next F-150 Raptor. The aerodynamic lessons we learn at Daytona and Le Mans will be sculpted into the body of the next Mustang,” said Will Ford.
The move comes during a period of intense change at the upper levels of Motorsport in Formula 1, endurance racing or the World Endurance Championship, and various international and national forms of sports car racing where Ford Motor in the past has had considerable success. This could be a rite pf passage for Will moving him out of the protective family environment into bare-knuckled competitive realms. Continue reading →