Tiny Three-Cylinder VW Up! to Debut at IAA Frankfurt

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VW Up! is a pint sized Polo so to speak.

Volkswagen has released pictures of the production version of the tiny VW Up!, which last appeared as an electric car concept two years ago at the IAA or Frankfurt Motor Show. The two-door, four seat small car at 3.54 meters is seven inches smaller than the Mini, and will also compete with Alfa Romeo MiTo, Fiat 500 and in Europe the Toyota iQ. No word on whether the VW Up! will come to North America.

Volkswagen was also vague about the European pricing, hinting that the car will be priced less than the larger Polo and based on what it calls a new financing model known as AutoCredit2.

In a statement the company said “for many people, this will make the goal of driving a safe and economical new car more attainable than ever. Like the Beetle back in the 1950s, one could say that the Up! is once again ‘democratizing” car driving.” So this likely means Up! will be oh a $14,000 car, in Europe where small car prices are much higher than in the U.S.

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Like the Fiat 500, the VW Up! exterior color carries into the interior.

“If the goal is to maximize space, the ideal form for a small car would be a rectangular box. In the Up! we were able to sculpt such a box with a clean and powerful design that does not lose sight of space utilization,” said Klaus Bischoff, Head of Design for the Volkswagen Brand. Trunk space at 8.9 cubic feet can be expanded to 33 cubic feet if the Up!’s rear seat is folded down.

Up! will first be launched in the European market in December with three versions: Take Up is the entry-level car, Move Up! is a mid trim level model and High Up! is the loaded one, if loaded can apply to such a transportation appliance. An electric Up! is planned for 2013 and there likely will be diesel versions as well. (I’ll spare you all the puns and jokes made possible by the Up name.)

VW Up! power will be provided by new generation of three-cylinder gasoline engines, ranging in output from 44 kW (50 horsepower) to 50 kW (for a natural gas version) and 55 kW (75 horsepower). Combined fuel consumption including a Stop/Start system is said to be 4.2 l/100 km for the small motor and 4.3 l/100 km for the highest output one. Both of these 1-liter engines are said to emit less than the 100 g/km CO2.

About Ken Zino

Ken Zino, publisher (kzhw@aol.com), is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. Zino is at home on test tracks, knows his way around U.S. Congressional hearing rooms, auto company headquarters, plant floors, as well as industry research and development labs where the real mobility work is done. He can quote from court decisions, refer to instrumented road tests, analyze financial results, and profile executive personalities and corporate cultures. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
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