
Click to Enlarge.
General Motors today launched EV Live. In a release, GM said it’s “an immersive, virtual experience that allows participants to interact one-on-one with EV specialists and learn everything about electric vehicles – for free.”
The online program offers a space (screen?) for real conversations about EVs. EV Live will also help prepare GM dealers, employees, fleet and commercial customers, utilities and third-party collaborators for the all-electric future that virtually all automakers and some policy people think is coming.
“Addressing common misconceptions about EVs will accelerate widespread EV adoption. We saw a need for accessible, credible and engaging sources of information to empower consumers to adopt EVs and appreciate their many benefits,” said Hoss Hassani, GM vice president of EV Ecosystem. “With EV Live, we’re making it easier to learn about the EV experience. Whether you’re curious or skeptical, an experienced owner or brand new to EVs, the experts at EV Live are here to help.”
How to Use EV Live
From the EV Live website, anyone can schedule a free, live tour with an EV specialist, or start an on-demand live tour, pending availability. Live tours will initially be offered in a one-on-one format, while group tours will become available later this year. The site will also offer prerecorded sessions in the future.
During live tours, an EV specialist will answer questions directly from participants through voice or text chat, making each session a fully customized experience. The EV specialists have two-way audio equipment and one-way live video. Participants can hear and see the EV specialist, while the EV specialist can hear, but not see, the participant.
EV specialists are available to connect:
- Monday – Thursday, 9 a.m. – midnight ET
- Friday, 9 a.m. – 9 p.m. ET
- Saturday – Sunday, 11 a.m. – 7 p.m. ET
EV Live is the latest part of GM’s effort to accelerate EV adoption and expand its EV (marketing babble alert> “ecosystem.” GM is also bringing a sizeable portfolio of commercial and consumer EVs to market, including the BrightDrop Zevo 600 and Zevo 400 electric delivery vans, Cadillac LYRIQ, Cadillac CELESTIQ, GMC HUMMER EV Pickup and SUV, GMC Sierra EV, Chevrolet Silverado EV, Chevrolet Blazer EV and Chevrolet Equinox EV. GM offers the Chevrolet Bolt EUV and Bolt EV, two of the most affordable EVs in the U.S.
GM is also investing $750 million in charging infrastructure through its Ultium Charge 360 program. The company is collaborating with Pilot Company on a national DC fast-charging network, and working with EVgo to install 3250 additional fast chargers throughout U.S. cities by 2025. These efforts are complemented by GM’s Dealer Community Charging Program, which is expected to add up to 40,000 Level 2 chargers in local communities across the U.S. and Canada.
“GM wants to be the company that puts everyone in an EV, and we understand that vehicles are only part of the equation. We also need accessible and frictionless EV infrastructure and compelling education to make our all-electric future a reality,” said Hassani. “With EV Live, we’re giving everyone the opportunity to confidently navigate the world of EVs.”
About Ken Zino
Ken Zino, publisher (kzhw@aol.com), is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn.
Zino is at home on test tracks, knows his way around U.S. Congressional hearing rooms, auto company headquarters, plant floors, as well as industry research and development labs where the real mobility work is done. He can quote from court decisions, refer to instrumented road tests, analyze financial results, and profile executive personalities and corporate cultures.
He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe.
Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap.
AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks.
Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
GM: Virtual EV Specialists Available for Free Consult
Click to Enlarge.
General Motors today launched EV Live. In a release, GM said it’s “an immersive, virtual experience that allows participants to interact one-on-one with EV specialists and learn everything about electric vehicles – for free.”
The online program offers a space (screen?) for real conversations about EVs. EV Live will also help prepare GM dealers, employees, fleet and commercial customers, utilities and third-party collaborators for the all-electric future that virtually all automakers and some policy people think is coming.
“Addressing common misconceptions about EVs will accelerate widespread EV adoption. We saw a need for accessible, credible and engaging sources of information to empower consumers to adopt EVs and appreciate their many benefits,” said Hoss Hassani, GM vice president of EV Ecosystem. “With EV Live, we’re making it easier to learn about the EV experience. Whether you’re curious or skeptical, an experienced owner or brand new to EVs, the experts at EV Live are here to help.”
How to Use EV Live
From the EV Live website, anyone can schedule a free, live tour with an EV specialist, or start an on-demand live tour, pending availability. Live tours will initially be offered in a one-on-one format, while group tours will become available later this year. The site will also offer prerecorded sessions in the future.
During live tours, an EV specialist will answer questions directly from participants through voice or text chat, making each session a fully customized experience. The EV specialists have two-way audio equipment and one-way live video. Participants can hear and see the EV specialist, while the EV specialist can hear, but not see, the participant.
EV specialists are available to connect:
EV Live is the latest part of GM’s effort to accelerate EV adoption and expand its EV (marketing babble alert> “ecosystem.” GM is also bringing a sizeable portfolio of commercial and consumer EVs to market, including the BrightDrop Zevo 600 and Zevo 400 electric delivery vans, Cadillac LYRIQ, Cadillac CELESTIQ, GMC HUMMER EV Pickup and SUV, GMC Sierra EV, Chevrolet Silverado EV, Chevrolet Blazer EV and Chevrolet Equinox EV. GM offers the Chevrolet Bolt EUV and Bolt EV, two of the most affordable EVs in the U.S.
GM is also investing $750 million in charging infrastructure through its Ultium Charge 360 program. The company is collaborating with Pilot Company on a national DC fast-charging network, and working with EVgo to install 3250 additional fast chargers throughout U.S. cities by 2025. These efforts are complemented by GM’s Dealer Community Charging Program, which is expected to add up to 40,000 Level 2 chargers in local communities across the U.S. and Canada.
“GM wants to be the company that puts everyone in an EV, and we understand that vehicles are only part of the equation. We also need accessible and frictionless EV infrastructure and compelling education to make our all-electric future a reality,” said Hassani. “With EV Live, we’re giving everyone the opportunity to confidently navigate the world of EVs.”
About Ken Zino
Ken Zino, publisher (kzhw@aol.com), is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. Zino is at home on test tracks, knows his way around U.S. Congressional hearing rooms, auto company headquarters, plant floors, as well as industry research and development labs where the real mobility work is done. He can quote from court decisions, refer to instrumented road tests, analyze financial results, and profile executive personalities and corporate cultures. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.