Tag Archives: Chicago Assembly

Driving 2020 Explorer: Big Size and Complexity, Bigger Price

The 2020 Explorer is a credible SUV offering surrounded by other strong offerings. Pricing and marketing are the potential issues. Then there’s the test drive problem – fewer and fewer prospective buyer’s actual drive a prospective new vehicle und the conditions they will use it. Some don’t test drive at all, preferring web-page touring to tire turning. Continue reading

Posted in marketing, new vehicle | Tagged , , , , , , , | 2 Comments

Ford Invests $1 Billion in Chicago Plants for Explorer, Police Interceptor, Lincoln Aviator

Ford was the No. 1 producer of vehicles in the U.S. and the leading exporter of vehicles from the U.S., building nearly 2.4 million in 2018, Ford says it employs the most hourly U.S. autoworkers. Continue reading

Posted in auto news, manufacturing, new vehicle, news analysis | Tagged , , , , , , , , , , , , , , | 1 Comment