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Marketing Annals – Chevy Trax Dream Chaser Contest Opens
Hyping the debut of the 2024 Chevrolet Trax this spring, Chevy is announcing a contest for a chance to become a “Lead Dream Chaser.” This is a three-month opportunity that will enable one person to pursue their lifelong dream or passion project. The Lead Dream Chaser will share their journey on social media and in return receive $100,000 and three months with the all-new 2024 Chevrolet Trax1.
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