Tag Archives: Mercedes Modular Architecture

This is only one aspect of a program intended to bolster the stated Mercedes-Benz desire to remain a preeminent luxury brand. Moreover, both are advanced aspects – or aspirations – of what the auto industry and its products are heading toward: a software defined vehicle and user experience, as well as the comprehensive use of data collection and artificial intelligence that will enable autonomous vehicles, along with ongoing software over-the air updates for entertainment feeds, traffic  alerts, subscription services, EV charging availability and range, among other aspects of a connected car from a connected car company and its connected dealers and other connected vendors. Continue reading →