Tag Archives: Nordschleife

Hyper Marketing as Mercedes-AMG ONE Sets Nordschleife Record

Mercedes-AMG is the first car manufacturer to have run the Nürburgring Nordschleife with such a hypercar and set official records there just by finishing. It does allow for hyper marketing though, so to speak. The Mercedes-AMG ONE is therefore not only the absolute fastest road-legal vehicle on the Nordschleife, but also first – for the moment in AutoInformed’s understanding until, say, McLaren, Aston Martin and Ferrari show up – in the Nürburgring “super sports car” category. Continue reading

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VW Plans Electric Record Run on Nürburgring-Nordschleife

The ID. R is the marketing amperage behind an entire range of electric vehicles that Volkswagen plans to launch from 2020 onwards. The ID. R’s motorsport ventures – arguably – show the huge potential power that e-drive can deliver on prosaic, possibly gridlocked roads in the future. Continue reading

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Audi R8 LMS at the 24 Hours Nürburgring

The Audi drivers at the 24 Hours Nürburgring pool experiences from GT3 racing, the DTM and Le Mans. They are tasked with a fourth victory for the brand since 2012. Continue reading

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