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Apple Software Veteran Peter Stern Joins Ford Motor
Ford and other former members of the old-style auto blacksmithing business – cast it, stamp it, weld it, machine it and put it together – has been confronted with the need to cost effectively deal with so-called connected vehicles. The traditional way of pitting suppliers against one another and buying at lowest cost has failed since the software of the many individual computer modules on current vehicles isn’t always compatible with other computerized systems – creating in effect an electronic Tower of Babble. Continue reading →