Tag Archives: BlueCruise

Apple Software Veteran Peter Stern Joins Ford Motor

Posted on 14 August 2023 by Ken Zino

Ford and other former members of the old-style auto blacksmithing business – cast it, stamp it, weld it, machine it and put it together –  has been confronted with the need to cost effectively deal with so-called connected vehicles. The traditional way of pitting suppliers against one another and buying at lowest cost has failed since the software of the many individual computer modules on current vehicles isn’t always compatible with other computerized systems – creating in effect an electronic Tower of Babble. Continue reading →

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EV Pickup! Ford is Betting Lightning Can Strike Twice

Posted on 20 May 2021 by Ken Zino

Two giant questions lurking the floors of the Dearborn Glass House are: When Ford builds it next year in 2022 will they come; Can Ford build a complicated new technology vehicle without a series of recalls, glitches and bugs that have been standard equipment on previous high-technology launches including the current generation Explorer? (See AutoInformed* below) Another unknown is EV tax credits. The maximum Federal tax credit is $7,500 for any vehicle no matter the cost. It ceases for automakers at 200,000 total EVs sold. Both General Motors and Tesla have hit the subsidy wall and currently do not qualify for the $7,500 tax credit. The Biden Administration could change this. Continue reading →

Posted in electric vehicles, electronics, new vehicle | Tagged , , , , , , , | 1 Comment