Tag Archives: Randy Parker

Trumped? Hyundai Says It Will Maintain Current MSRPs

Hyundai Motor America today launched a Customer Assurance program “in response to dynamic market conditions and the potential impact of tariffs on the automotive industry.” This proposal may help customers who purchase or lease any new Hyundai vehicle between today and 2 June 2025. They might not see any increase in the Manufacturer’s Suggested Retail Price (MSRP) during the protection period. Genesis is also part of the proposal. However, dealers are able to set actual price of a vehicle under various State franchise laws and regulations. [See footnote 1] This appears to be a negotiating strategy with the lame-duck U.S. president, aka April Fool, who has just presented Wall Street with its worst week since the last Trump Administration. Continue reading

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Hyundai Motor America June Sales Down -12.9%

June was the highest sales month in 2022.Hyundai sold 184,191 units in Q2 and 343,867 units during the first half of 2022. Hyundai had no fleet sales in the first half of 2022. Continue reading

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