
Click to Enlarge.
Toyota Motor Corporation and Amazon Web Services are expanding their global collaboration, applying AWS’s collection of services to expand Toyota’s Mobility Services Platform to help Toyota develop, deploy, and manage the next generation of data-driven mobility services for driver and passenger safety, security, comfort, and convenience in Toyota’s cloud-connected vehicles.
It’s the latest example of an emerging trend among automakers to offer owners and lessees thus far unclear advantages of processing and analyzing data from vehicle use from Toyota’s growing worldwide fleet of connected vehicles. Nowhere in the announcement was an acknowledgement that the use of such customer data raises vast unaddressed privacy, security and law enforcement concerns. In communist China where these are lessor concerns, GM has more than 5,000,000 connected vehicles on the road now.
The Center for Automotive Research notes the automotive industry is changing at a record rate with vehicle technologies such as automated driver assist systems (ADAS), connected and automated vehicles (CAV), and advanced hybrid, electric and fuel cell powertrains. These have the clout to transform both the products and therefore the industry. A new acronym – automated, connected, and electric (ACE) automotive technologies that in laughable jargon “will enable new mobility paradigms, new companies, and new business and revenue models that have the potential to alter the way consumers interact with vehicles.”
Perhaps humorous as CAR put it, but also serious since taken together, these new vehicle technologies – and unknown ones – and new mobility services are key to advancing the “shared economy.”
In the latest Amazon Toyota development, the companies claim that the Mobility Services Platform and its application programming interfaces (API) will enable Toyota to collect data from connected vehicles and apply it towards vehicle design and development of new unstated corporate and consumer services. If nothing else it will provide a vast number of new automotive acronyms that marketing people so love.
The collaboration between Toyota and Amazon Web Services extends to Toyota’s entire enterprise. It’s said that this will help build a foundation for streamlined and secure data sharing throughout the company and accelerate its move toward CASE – Connected, Autonomous/Automated, Shared and Electric – mobility technologies.
Ultimately the payoff will come, but not for the car owners who have lost the rights to their own data. Smart Mobility unlocks myriad selling opportunities for both the OEMs as well as so-called value-added service creators. It also brings with it a range of cybersecurity risks that never existed before.
In expanding Toyota’s relationship with AWS, Shigeki Tomoyama, Chief Information & Security Officer and Chief Production Officer at Toyota Motor Corporation, said, “Connectivity drives all the processes of development, production, sales and service in the automotive business. Expanding our agreement with AWS to strengthen our vehicle data platform will be a major advantage for CASE activities within Toyota.”
AutoInformed.com on
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn.
He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe.
Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap.
AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks.
Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
Toyota and Amazon Web Services Working on Connected Cars, Ridesharing, Driving Behavior-Based Insurance…
Click to Enlarge.
Toyota Motor Corporation and Amazon Web Services are expanding their global collaboration, applying AWS’s collection of services to expand Toyota’s Mobility Services Platform to help Toyota develop, deploy, and manage the next generation of data-driven mobility services for driver and passenger safety, security, comfort, and convenience in Toyota’s cloud-connected vehicles.
It’s the latest example of an emerging trend among automakers to offer owners and lessees thus far unclear advantages of processing and analyzing data from vehicle use from Toyota’s growing worldwide fleet of connected vehicles. Nowhere in the announcement was an acknowledgement that the use of such customer data raises vast unaddressed privacy, security and law enforcement concerns. In communist China where these are lessor concerns, GM has more than 5,000,000 connected vehicles on the road now.
The Center for Automotive Research notes the automotive industry is changing at a record rate with vehicle technologies such as automated driver assist systems (ADAS), connected and automated vehicles (CAV), and advanced hybrid, electric and fuel cell powertrains. These have the clout to transform both the products and therefore the industry. A new acronym – automated, connected, and electric (ACE) automotive technologies that in laughable jargon “will enable new mobility paradigms, new companies, and new business and revenue models that have the potential to alter the way consumers interact with vehicles.”
Perhaps humorous as CAR put it, but also serious since taken together, these new vehicle technologies – and unknown ones – and new mobility services are key to advancing the “shared economy.”
In the latest Amazon Toyota development, the companies claim that the Mobility Services Platform and its application programming interfaces (API) will enable Toyota to collect data from connected vehicles and apply it towards vehicle design and development of new unstated corporate and consumer services. If nothing else it will provide a vast number of new automotive acronyms that marketing people so love.
The collaboration between Toyota and Amazon Web Services extends to Toyota’s entire enterprise. It’s said that this will help build a foundation for streamlined and secure data sharing throughout the company and accelerate its move toward CASE – Connected, Autonomous/Automated, Shared and Electric – mobility technologies.
Ultimately the payoff will come, but not for the car owners who have lost the rights to their own data. Smart Mobility unlocks myriad selling opportunities for both the OEMs as well as so-called value-added service creators. It also brings with it a range of cybersecurity risks that never existed before.
In expanding Toyota’s relationship with AWS, Shigeki Tomoyama, Chief Information & Security Officer and Chief Production Officer at Toyota Motor Corporation, said, “Connectivity drives all the processes of development, production, sales and service in the automotive business. Expanding our agreement with AWS to strengthen our vehicle data platform will be a major advantage for CASE activities within Toyota.”
AutoInformed.com on
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.