Click to enlarge.
Bentley Motors said today in an awakened announcement that it has become the first automotive member of Leather Naturally,* said to the global voice of the sustainable leather industry. The international Non-Governmental Organization (NGO) says it is dedicated to promoting the use of certified, properly-sourced leather as a natural by-product of a responsible circular economy. In 2021, Bentley was the first automotive member of the Leather Working Group, promoting responsible business practices and environmental compliance within the leather industry.
“Leather Naturally is delighted to welcome Bentley as a member. As a brand synonymous with both luxury and leather, this partnership underlines its commitment to furthering sustainability and ongoing improvement through its Beyond 100 vision,” said Debbie Burton, Chair of Leather Naturally.
Bentley will offer the first, sustainable leather option for customers, via a sustainable leather tanning process that uses an organic by-product of the olive oil industry. So-called Olive Mill Waste Water tanned Leather is produced with tanning agents free of harmful heavy metals, minerals and aldehydes.
“Leather is a timeless, luxury material that has always epitomized the elegance, durability and quality of a hand-crafted Bentley interior. It has a rich history that dates back decades in our cars and has always stood the test of time. The application of the latest sustainable leathers allows an even wider variety of choice for our customers and further supports our industry-leading Beyond100 strategy,” said Marc Stang, Technical Expert, Leather and Color Development at Bentley Motors.
*Leather Naturally says it has a global membership from a wide range of industries. The NGO uses educational and promotional activities which focus on leathers made from hides that are a by-product of the food industry, therefore supporting a responsible, circular economy. Such materials would otherwise be turned into waste.
About Ken Zino
Ken Zino, publisher (kzhw@aol.com), is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn.
Zino is at home on test tracks, knows his way around U.S. Congressional hearing rooms, auto company headquarters, plant floors, as well as industry research and development labs where the real mobility work is done. He can quote from court decisions, refer to instrumented road tests, analyze financial results, and profile executive personalities and corporate cultures.
He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe.
Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap.
AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks.
Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
Bentley Joins Leather Naturally NGO for Sourcing
Click to enlarge.
Bentley Motors said today in an awakened announcement that it has become the first automotive member of Leather Naturally,* said to the global voice of the sustainable leather industry. The international Non-Governmental Organization (NGO) says it is dedicated to promoting the use of certified, properly-sourced leather as a natural by-product of a responsible circular economy. In 2021, Bentley was the first automotive member of the Leather Working Group, promoting responsible business practices and environmental compliance within the leather industry.
“Leather Naturally is delighted to welcome Bentley as a member. As a brand synonymous with both luxury and leather, this partnership underlines its commitment to furthering sustainability and ongoing improvement through its Beyond 100 vision,” said Debbie Burton, Chair of Leather Naturally.
Bentley will offer the first, sustainable leather option for customers, via a sustainable leather tanning process that uses an organic by-product of the olive oil industry. So-called Olive Mill Waste Water tanned Leather is produced with tanning agents free of harmful heavy metals, minerals and aldehydes.
“Leather is a timeless, luxury material that has always epitomized the elegance, durability and quality of a hand-crafted Bentley interior. It has a rich history that dates back decades in our cars and has always stood the test of time. The application of the latest sustainable leathers allows an even wider variety of choice for our customers and further supports our industry-leading Beyond100 strategy,” said Marc Stang, Technical Expert, Leather and Color Development at Bentley Motors.
*Leather Naturally says it has a global membership from a wide range of industries. The NGO uses educational and promotional activities which focus on leathers made from hides that are a by-product of the food industry, therefore supporting a responsible, circular economy. Such materials would otherwise be turned into waste.
About Ken Zino
Ken Zino, publisher (kzhw@aol.com), is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. Zino is at home on test tracks, knows his way around U.S. Congressional hearing rooms, auto company headquarters, plant floors, as well as industry research and development labs where the real mobility work is done. He can quote from court decisions, refer to instrumented road tests, analyze financial results, and profile executive personalities and corporate cultures. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.