Tag Archives: Hyundai CRATER Concept

Hyundai CRATER Concept Debuts at AutoMobility LA 2025

Hyundai Motor America today held the global debut of the so-called CRATER Concept “adventure vehicle” during a press conference at AutoMobility LA 2025 in Los Angeles, California. The off-road SUV concept’s exterior was designed in California. Built on a compact monocoque architecture, the CRATER Concept has been designed to go anywhere, it’s claimed.

“CRATER began with a question: ‘What does freedom look like?’ This vehicle stands as our answer,” said SangYup Lee, Executive Vice President and Head of Hyundai and Genesis Global Design. “It is a vision shaped by our unending drive to explore — to inspire our customers to explore deeper and embrace the impact of adventure.” Continue reading

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