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Record Consumer Spending Forecast for US February Sales
Total new-vehicle sales for February 2024 in the US, including retail and non-retail transactions, are projected to reach 1,214,600 units, a 1.4% increase from February 2023, according to a joint forecast from J.D. Power and GlobalData* issued today. The seasonally adjusted annualized rate (SAAR) for total new-vehicle sales is expected to be 15.4 million units, up 0.4 million units from February 2023 as the Biden Administration economic recovery continues. Consumers are expected to spend ~$40.8 billion on new vehicles this month. This is the highest on record for the month of February, and 4.1% higher than February 2023. Continue reading →