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Annals of Marketing – Porsche Credit Card

In Stuttgart today Porsche said that the new Porsche Card offers more than just the simple payment function, it is the key to the Porsche world.*

“‘Feel Porsche in every moment’ – With this motto, the new Porsche Card promises the Porsche spirit in credit card format. The comprehensive service package is specially tailored to Porsche customers and focuses on experiences, comfort and convenience. At the heart of the card are services from the areas of Porsche Family, Exclusive Lifestyle, Mobility and Peace of Mind. Popular benefits such as free Avis Priority airport parking or the comprehensive insurance package have been retained and expanded to include many other services,” Porsche said. Continue reading

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