Tag Archives: Project T3

Electric vehicle consumers currently, so to speak, are more cost-conscious than early adopters, looking to electric vehicles as a practical way to save money on fuel and maintenance, as well as time by charging at home. This, along with numerous new electric vehicle choices coming to market during the next 12 months , as well as rising compliance requirements, has multiplied pricing pressures. In short (groan) all automakers to survive must have  globally competitive cost structure, emphasizing some customer and product segments to ensure profitable growth and capital efficiency. Continue reading →