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Tag Archives: scott Keogh
VW to Drop Fossil Fuels, Spend $7.1B on Products, R&D and Manufacturing in Canada, Mexico and US
Keogh claimed a commitment to software and “digital solutions” for American consumers, developed directly in the United States. As part of that, Volkswagen plans to bring over-the-air (OTA) updates and new software features, such as plug and charge, for the ID.4 this year. Volkswagen is also working with CARIAD SE, Volkswagen Group’s software entity, to supporting the formation of its North American subsidiary in 2022, with software units in Seattle, WA, and California’s Bay Area. Continue reading
Volkswagen ID.4 – Most Affordable AWD Electric Vehicle in US?
With two electric motors, 295 horsepower and an estimated 0-60 mph time of 5.7 seconds for the AWD Pro model, the ID.4 AWD offers competitive performance and all-weather traction3. It combines the permanent magnet synchronous electric motor on the rear axle of the standard ID.4 with a new asynchronous electric motor on the front axle. Continue reading
Audi Sport Racing Teams Key to Selling Street Machines
During a speech at the CAR Management Briefing Seminars, Audi of America President Scott Keogh claimed the culture infusing the Audi Sport racing teams is what’s needed mindset to establish luxury market edge. Whether true or not, there has been a 92% improvement in Audi U.S. sales since 2004. Continue reading
Posted in auto news, marketing, racing
Tagged audi, autoinformed, autoinformed.com, CAR Management Briefing Seminars, Ken Zino, le mans, scott Keogh
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VW Group Changes EV Strategy, Leadership in North America
Scout will launch all-electric pick-up trucks and SUVs in the U.S. market. Volkswagen, of course, has been haunted for years by its deliberate cheating on deadly diesel emissions levels by using defeat software on EPA compliance tests that made the diesels look compliant when they were far from it*. VW did not say anything about the name Scout, of International Harvester fame, the name it acquired as part another business deal back in 2021. Continue reading →