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Tag Archives: Stewart Stropp
Slight Improvement in J.D. Power 2024 Sales Satisfaction
Customer satisfaction with the vehicle purchase process continues to rise as new-vehicle inventory and pricing improve year over year, according to the J.D. Power 2024 U.S. Sales Satisfaction Index (SSI) Study, SM released this week.* Overall customer satisfaction with the vehicle purchase experience is 801 (on a 1000-point scale), up from 793 in 2023.** Continue reading
Posted in auto news, customer satisfaction, news analysis, results, sales, shows and events
Tagged 2024 U.S. Sales Satisfaction, auto industry commentary, autoinformed.com, automotive blog, Automotive news and analysis, J.D Power 2024 SSI Study, Ken Zino, Stewart Stropp, X @KenAutoinformed
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EV Consideration is Up but Skepticism is a Challenge
AutoInformed notes once again that Republican Party opposition to the Build Back Better Bill, which has substantial funding for charging stations needed to help automakers sell EVs, is yet another puzzling position reversal for a party that is now against supporting business? Continue reading
US EV Purchase Consideration Up. Income Matters
However, “The addition of new EV models has moved the needle on consumer consideration,” said Stewart Stropp, senior director of automotive retail at J.D. Power. “In fact, several new models from perennial mass market brands are at the top of that consideration list. Even so, more remains to be done in terms of transitioning from early to mass adoption. Though the study findings show a shift in favor of EVs, about 76% of new-vehicle shoppers say they are not ‘very likely’ to consider buying one.” Continue reading
Little Changed – J.D. Power 2025 U.S. Sales Satisfaction Index
The J.D. Power 2025 U.S. Sales Satisfaction Index (SSI) StudySM released today notes that despite the market shifts, overall customer satisfaction with the vehicle purchase experience increased by 1 point this year to 802 (on a 1000-point scale).
“Satisfaction among buyers has been gradually improving over the years, including a modest increase in 2025 despite the added uncertainties that tariffs bring.” said Stewart Stropp, vice president of automotive retail at J.D. Power. “However, even in a challenging market, the fundamentals of satisfaction haven’t changed. Dealers who stay transparent during the deal, take time to educate buyers on their vehicle’s features, and maintain that connection after delivery are the ones poised to boost buyer satisfaction, ultimately leading to better customer retention and business growth.” Continue reading →