Hyundai Motor Ioniq 6 EV Partly Revealed

Ken Zino of AutoInformed.com on Hyundai Motor IONIQ 6 EV Partly Revealed

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Hyundai Motor Company today revealed some of the IONIQ 6, the second model in its Ioniq all-electric-vehicle brand. Ioniq 6, which Hyundai describes as an Electrified Streamliner, is aerodynamically shaped and uses of sustainable materials, which it says, “reflect today’s EV customers’ values.”

The interior was developed simultaneously with the exterior. “Efforts were made to maximize and optimize the interior space, stretching it at the front and rear, resulting in a unique streamliner silhouette and spacious interior,” said Hyundai. To AutoInformed, it is strikingly similar to the Mercedes-Benz EQS (AutoInformed: First Look: Mercedes EQS All-Electric Sedan; Mercedes EQS Sedan Valet Parks Itself in Los Angeles)

“Ioniq 6 connects an emotional convergence of functionality with aesthetics,” said SangYup Lee, Executive Vice President and Head of Hyundai Design Center. “The distinctive streamlined design is the result of close cooperation between engineers and designers… We have created the IONIQ 6 as a mindful cocoon that offers personalized place for all.” Pricing is yet to be revealed. (AutoInformed: First Look – Hyundai Prophecy EV Concept)

Ioniq 6 has a claimed drag coefficient of 0.21 [see footnote 1] assisted by its low nose, active air flaps at the front, wheel gap reducers, and optional slim digital side mirrors [2]. There’s an elliptical wing-inspired spoiler with winglet, slight boat-tail structure, and separation traps on both sides of the rear bumper. Underneath the EV, is a full-cover of the undercarriage, optimized deflectors and reduced wheel-arch gap.

Ioniq 6 also integrates more than700 Parametric Pixels in various places, such as headlamps, rear combination lamps, front lower sensors, air vent garnishes and center console indicator, to reinforce the brand identity throughout the vehicle. The rear wing’s Parametric Pixel High-Mounted Stop Lamp (HMSL)  operates as the brakes are applied.

Hyundai Motor Group’s Electric Global Modular Platform (E-GMP) let designers stretch the interior, front and rear, to create more legroom and spaciousness. The Platform also allows for a completely flat floor.

“The user-centric interior architecture is exemplified by an ergonomically designed control unit that is centrally located to reduce distraction and spur safe, intuitive driving. The modular touchscreen dashboard integrates a 12-inch full-touch infotainment display and 12-inch digital cluster. A bridge-type center console provides convenient and generous in-car storage,” said Hyundai.

Dual Color Ambient Lighting provides overall illumination for Ioniq 6 interior. Users can choose from 64 colors and six dual color themes to “help drivers and passengers feel relaxed and comfortable. The 4-dot Interactive Pixel Lights on the steering wheel enable easy communication between the driver and vehicle.”

The Ioniq 6 world premiere will take place in July, when Hyundai will reveal the full specifications, including the electrified streamliner’s features and advanced technologies. Then Hyundai Motor will release [marketing babble alert:> “immersive and impactful design 3D digital film at three global landmark billboard sites simultaneously. The film, featuring IONIQ 6’s streamlined design and flexible interior space, can be viewed at K-POP Square in Seoul, Piccadilly Circus in London, and the Big Kahuna in New York Times Square.”

AutoInformed on

[1] When tested with 18-inch Summer Tire and Digital Side Mirror
[2] Available in select markets only

About Ken Zino

Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
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