Mattias Ekström Joins Ford Performance for 2025 Dakar Rally

Ken Zino of AutoInformed.com on Mattias Ekström Joins Ford Performance for 2025 Dakar Rally

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Rally and off-road driver Mattias Ekström will be joining Ford Performance for the 2025 Dakar Rally, Ford (NYSE: F) said today. Ekström, a two-time DTM champion, World Rallycross champion, and experienced rally raid competitor, will join Mitch Guthrie Jr, Nani Roma, and Carlos Sainz Sr in piloting the Ford Raptor T1+.

“Bringing Mattias Ekström into the Ford Performance family is a big step forward for our Dakar program,” said Mark Rushbrook, global director of Ford Performance. “Mattias brings a wealth of experience in rally and off-road racing, and his skills add to a formidable team in the Ford Raptor T1+. The Dakar Rally is a test like no other, but we’re confident in our lineup.”

Ekström’s background includes success in rally, circuit racing, and off-road competition – this includes multiple Dakar Rally appearances.

“Joining the Ford Dakar program is really exciting for me,” said Mattias Ekström. “Ford and M-Sport have built a vehicle that looks, sounds, and drives awesome and we all have a common ambition to win the Dakar Rally. I have had four tries at Dakar so far and now I can say that I have some experience to be able to aim for the top. There is also a lot of knowledge and experience in the team to back up the ambition – starting with the long motorsport heritage of Ford, proven track record of M-Sport, very impressive driver line-up, smart engineers, technicians, and the rest of the team. I look forward to the first competitive outing with the Ford Raptor T1+ at Rally du Maroc and later at the Dakar Rally. I am in it to win it and I hope we will have very successful and great years ahead of us. I will do everything in my power to make it happen.”

“We have followed Mattias’ career for a long time, from his DTM days to the FIA World Rallycross, and now the Dakar Rally,” said Matthew Wilson, M-Sport. “He has shown fantastic speed and ability in all forms of motorsport and his performances in off-road racing have been no different.”

About Ken Zino

Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
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