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Category Archives: new vehicle
Annals of Marketing – 2024 Toyota Tacoma in Blue Beetle
Toyota (NYSE:TM) is marketing the 2024 Tacoma pickup with DC’s newest Superhero in his debut movie, “Blue Beetle,” which made its world premiere in theaters last week. The action movie uses multiple generations of Tacoma as Jaime Reyes is forever changed when an ancient piece of alien technology, the Scarab (no relation to the car) transforms the college grad into the hero – The Blue Beetle. Continue reading
World Debut of the Acura ZDX at Monterey Car Week
The largish – grotesque to some AutoInformed readers – ZDX is being co-developed with GM using the highly flexible global EV platform powered by Ultium batteries. What fun for brand managers – a common platform for Cadillac and Acura SUVs? Acura eventually will launch additional EV models starting in 2026 based on the company’s own global EV Architecture. Continue reading
First Look – 2024 Toyota Land Cruiser
Toyota (NYSE: TM) has finally officially acknowledged that its longest-running nameplate will return to the North American after a three-year hiatus. Moreover, the off-road vehicle is less expensive with a MSRP in the mid-$50,000 range. (The Lexus LX 600 version of the platform is on sale now in the US at ~$100,000.) Now built off of the less expensive TNGA-F global truck platform, the new Land Cruiser is available with the range-topping i-FORCE MAX hybrid powertrain producing 326 horsepower and 465 lb.-ft. of torque. Continue reading
Chevrolet Traverse Adds Off-Road Z71 Model for 2024
The new Chevrolet Traverse in the fiercely competitive mid-size SUV segment is joining the off-road parade in both the US and Canada during the 2024 model year, Chevrolet said this morning. Chevy also said it has more SUV-like proportions, key safety features with families in mind, and more horsepower. It also has the new-age equivalent of a bold, new grille. Continue reading
Lotus Eletre SUV EV at Goodwood
Lotus has held its first ever UK test drives for its hyper-SUV – the Lotus Eletre – at the Goodwood Motor Circuit last Sunday as part of a new electric vehicle promotional event staged in conjunction with the Festival of Speed or is that now a festival of marketing? The Lotus Eletre claims to be the first of a new breed of pure electric performance SUVs. It is positioned as a “lifestyle vehicle.” The first customer deliveries of the hyper-SUV are expected in the coming months. Continue reading
First Look – Electric Porsche Vision 357 Speedster
The nod to the 356 is in passing since the all-electric Porsche Vision 357 Speedster is based on the 718 GT4 e-Performance. The electric motors and battery technology come from the Mission R and the chassis from the 718 GT4 Clubsport. Following its world premiere at the Goodwood Festival of Speed, the design study will be on display at this year’s Rennsport Reunion in the USA at the end of September. AutoInformed bets the production version will be announced at the Frankfurt Motor Show, now called IAA MOBILITY 2023, in Munich this September. Continue reading
2024 BMW CE 02 – A Two Wheel EV
BMW Motorrad USA today announced the new 2024 BMW CE 02 – an electric two-wheeler something or other. BMW said (marketing babble alert> “it’s electric, designed to appeal to young people and it’s neither an e-motorbike nor an e-scooter. It’s an eParkourer (sic), created for the urban environment. Nimble, practical, tough, and reduced to the essentials in terms of design. Large wheels meet the demand for robustness and at the same time ensure riding fun on many differing terrains.” Whatever it is, when it rolls into the US, the MSRP will be $7599 plus destination, plus accessories, plus taxes. CE 02 has a top speed of 59 mph, and a range of ~56 miles. Continue reading
Posted in electric vehicles, marketing, motorcycles, new vehicle
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GMC Shows 2024 Canyon AT4X AEV Edition
“GMC is giving customers the ability to forge their own path within the premium off-roading space,” said Duncan Aldred, global vice president, Buick-GMC. “GMC Sierra LD and HD AT4X AEV Editions delivered what customers were looking for in the off-roading space and now we’re applying that same formula to the next-generation Canyon.” Continue reading
Toyota Teases New Land Cruiser
Toyota Motor Sales USA from Plano, Texas released two teaser images of what it claimed was the “all-new Toyota rugged SUV.” We are not sure how to say with tongue firmly planted in cheek in Japanese (頬にしっかりと舌を植えて ? – we are trying to keep a straight face here – expecting the usual long, slow marketing rollout), but this is obviously the new Land Cruiser, unless the Republican Texas pox has removed from Toyota’s memory the legendary Land Cruiser nameplate. Continue reading
Honda Prologue EV Losing Vapor Ware Status
Long ago in April 2021, Honda global CEO, Toshihiro Mibe, announced a vision to achieve carbon-neutrality for its products and corporate activities by 2050, including key targets for sales of electrified vehicles. This vision called for the sales ratio of battery-electric and fuel cell electric vehicles in North America to increase from 40% by 2030 and 80% by 2035 to 100% by 2040. Continue reading
Toyota to Assemble Three-Row Electric SUV in Kentucky
Toyota claims it currently offers 22 electrified vehicle options in the US at the Toyota and Lexus brands, the most among any automaker. By 2025, Toyota plans to have an electrified option available for every Toyota and Lexus model globally. During the last two years, Toyota said it has invested more than $8 billion in its US manufacturing operations primarily to support its product electrification efforts. Continue reading
First Look – BMW 5 Series – Generation Eight
BMW today revealed the new 5 Series, which for the first time ever will have a fully electric version. One of the most enduring and popular mid-size sports luxury sedans, more than 10 million have been assembled since its 1972 … Continue reading
Buy a Citroën My Ami Buggy Online June 20?
Citroën will sell a new special edition of 1000 units, which will be available in ten countries: France including the French overseas departments, Italy, Spain, Belgium, Greece, Portugal, the United Kingdom, Luxembourg, Morocco and Turkey. Buggy is priced at €10,490, ~$11,300.50 if you can get one. The last time around it took the fastest buyer to complete the entire purchase process of the first sale 2 minutes and 53 seconds. The first will be delivered mid-September. Continue reading

Gen 5 Three-Door MINI Cooper is Electric
Entering its fifth generation with a first, the purely electric 3-door MINI Cooper now has digital experiences, modern assistance systems and a pure electric powertrain. BMW is hoping it remains a MINI in buyer’s minds, while at the same time marking the brand’s all-electric future. This transformation starting now will make MINI an all-electric brand by 2030. Continue reading →