Cadillac today introduced the Opulent Velocity* concept vehicle, with claimed advanced technology and personalized luxury. It also combines EV and self-driving technology, or a split-personality of two emerging dynamic technologies.
“Opulent Velocity is an experience-based design study,” said Bryan Nesbitt, executive director, Global Cadillac Design. “It’s the future vision of luxury performance, incorporating Cadillac’s leadership in hands-free driving capabilities, electrification and performance excellence. Opulent Velocity expresses the most artful integration of technology, luxury and exhilaration characterized by Cadillac’s halo V-Series variants, and future electrification design expressions,” Nesbitt claimed. Continue reading →
Annals of Marketing – Cadillac Opulent Velocity Concept EV
Cadillac today introduced the Opulent Velocity* concept vehicle, with claimed advanced technology and personalized luxury. It also combines EV and self-driving technology, or a split-personality of two emerging dynamic technologies.
“Opulent Velocity is an experience-based design study,” said Bryan Nesbitt, executive director, Global Cadillac Design. “It’s the future vision of luxury performance, incorporating Cadillac’s leadership in hands-free driving capabilities, electrification and performance excellence. Opulent Velocity expresses the most artful integration of technology, luxury and exhilaration characterized by Cadillac’s halo V-Series variants, and future electrification design expressions,” Nesbitt claimed. Continue reading →