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Tag Archives: Volkswagen UK
One-Third of UK Motorists Name Their Car
One in three UK motorists have given a nickname to their car based on its registration plate, color, or the make and model; and 34% of nickname-givers say cars without a light-hearted epithet are “missing something.” This come from a Volkswagen survey released today on National Name Your Car Day in the UK. Among amusing car nicknames British motorists have adopted are The Beast, The Flying Banana – and Flo – because its plate started with FL0. The poll of 1500 motorists found 32% believe a car can have “a real personality.” Continue reading
Volkswagen ID – Money Back in 100 Days
In a marketing move that likely will have international implications, Volkswagen* in the U.K. today announced the so-called ID. Promise. This allows its retail electric car customers between 80 and 100 days after collection to ‘drive and decide.’ The time frame in which people can return vehicles is from the point that they take delivery of their new cars. They just need to inform their retailer, who will then arrange a refund minus a 3% fixed usage charge, as well as the cost to repair any damage or modifications to the cars since they were handed over.**
“Official figures show more than 1.3 million UK motorists have already converted to electric, and time and time again our customers tell us they would never go back to petrol or diesel having made the move,” said Rod McLeod, Director of Volkswagen UK. “But there are many more people who want to go electric but feel unsure. This straightforward initiative gives them the perfect opportunity to ‘drive and decide’ with no strings attached.” Continue reading →