Mercedes-Benz USA (MBUSA) reported Q3 2025 retail sales of 73,500 passenger cars. Year-to- date, U.S. retail sales to customers rose 6% to 223,800 units, helped by strong demand for Mercedes-Benz SUVs and expensive models. Mercedes-Benz Vans reported third quarter 2025 sales of 9500 units. The MBUSA overall total is 83,000 units retailed in the third quarter. Mercedes-Benz Group globally sold 441,500 cars in Q3 2025. [This gives the bragging rights to BMW Group at 588,300 – AutoCrat. Read AutoInformed.com on: BMW Group – Small Sales Increase YTD. Board Slashes Outlook]
“With sustained strong demand across our entire product lineup, our third-quarter sales results demonstrate the strength of the Mercedes-Benz brand and reflect the hard work and determination of our employees and outstanding dealer partners. We remain focused on consistently delivering our customers class-leading products and benchmark experiences with our 2026 models now arriving, including the stunning Mercedes- Maybach SL 680 at the very top end of the portfolio through to a highly compelling new all-electric entry point to the brand with the CLA that will reach U.S. dealerships before the end of the year,” said Adam Chamberlain, President and CEO of Mercedes-Benz USA.
Click to enlarge.
Highlights
- Retail sales of the G-Class increased by 41% year-to-date compared to 2024.
- Sales of the AMG GT rose by 33% over the same period, and overall AMG retail deliveries are ahead 18% year-to-date.
- Strong availability for the CLE allowed for a year-to-date increase of 97% .
- SUVs continued to underpin overall growth. GLC sales rose 30% and GLE retail deliveries climbed 15% compared to last year.
- The GLA led the entry segment with a 51% increase in retail sales year-to-date
- Retail sales for Vans totaled 9500 units for Q3, representing a 4% increase compared to Q2 2025.
Mercedes-Benz Group
- Globally (as reported by group sales), Mercedes-Benz sold 441,500 cars in the third quarter. Customer demand in the U.S. remained above the level of the previous year, which led to a 6% increase of retail deliveries to customers year-to-date (retail sales: 223,800 units).
“While sales in Europe, South America and the Gulf states are performing well, our sales in the third quarter were impacted by the market conditions in China. In the U.S., stock levels were carefully managed in Q3, while deliveries to customers increased year-to-date. Overall, we continue to see good demand for our Top-End vehicles and to receive excellent feedback for the electric CLA, which led EV sales to rise by 22% in the quarter. Our new products are creating fresh momentum and enthusiasm, setting the stage for further sales growth,” claimed Mathias Geisen, Member of the Board of Management of Mercedes-Benz Group AG, Marketing & Sales.
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn.
He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe.
Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap.
AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks.
Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
Mercedes-Benz Group Posts So-So Q3 Sales
Mercedes-Benz USA (MBUSA) reported Q3 2025 retail sales of 73,500 passenger cars. Year-to- date, U.S. retail sales to customers rose 6% to 223,800 units, helped by strong demand for Mercedes-Benz SUVs and expensive models. Mercedes-Benz Vans reported third quarter 2025 sales of 9500 units. The MBUSA overall total is 83,000 units retailed in the third quarter. Mercedes-Benz Group globally sold 441,500 cars in Q3 2025. [This gives the bragging rights to BMW Group at 588,300 – AutoCrat. Read AutoInformed.com on: BMW Group – Small Sales Increase YTD. Board Slashes Outlook]
“With sustained strong demand across our entire product lineup, our third-quarter sales results demonstrate the strength of the Mercedes-Benz brand and reflect the hard work and determination of our employees and outstanding dealer partners. We remain focused on consistently delivering our customers class-leading products and benchmark experiences with our 2026 models now arriving, including the stunning Mercedes- Maybach SL 680 at the very top end of the portfolio through to a highly compelling new all-electric entry point to the brand with the CLA that will reach U.S. dealerships before the end of the year,” said Adam Chamberlain, President and CEO of Mercedes-Benz USA.
Click to enlarge.
Highlights
Mercedes-Benz Group
“While sales in Europe, South America and the Gulf states are performing well, our sales in the third quarter were impacted by the market conditions in China. In the U.S., stock levels were carefully managed in Q3, while deliveries to customers increased year-to-date. Overall, we continue to see good demand for our Top-End vehicles and to receive excellent feedback for the electric CLA, which led EV sales to rise by 22% in the quarter. Our new products are creating fresh momentum and enthusiasm, setting the stage for further sales growth,” claimed Mathias Geisen, Member of the Board of Management of Mercedes-Benz Group AG, Marketing & Sales.
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.