Category Archives: marketing

VIR Upset – BMW M8 Finally Tallies First Win as Corvette Leads GTLM Driver’s Championship

Posted on 20 August 2018 by Ken Zino

The No. 25 BMW M8 GTE, driven by Connor De Phillippi (USA) and Alexander Sims (GBR), completed 88 laps of the classic Virginia International Raceway two-hour-and-forty-minute race, winning with just a 1.323 second margin of victory over the relentlessly driven Corvette. Continue reading →

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Peter Sellers DB4GT at Hampton Concours of Elegance

Posted on 20 August 2018 by Ken Zino

A comedy crime caper revolving around a gang of criminals who impersonate policeman, the DB4GT provided a getaway vehicle for the thieves. The DB4GT led a high-speed chase through Uxbridge Moor, followed by a Wolseley 6/90 police car. Post-filming, Peter Sellers himself took ownership of the car. Continue reading →

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Ford Opens Corktown Station to Community as Mustang puts Camaro and GM on Trailer During Woodward Dream Cruise

Posted on 20 August 2018 by Ken Zino

Ford said that a diverse gathering of millennial tech and business talent explored new avenues to grow an inclusive tech and entrepreneur ecosystem in and around the iconic Michigan Central Station, the centerpiece of Ford’s new campus and a cornerstone of the company’s vision to become the world’s most trusted mobility company, whatever that means. Continue reading →

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Back End of IMSA Season at VIR This Weekend

Posted on 17 August 2018 by Ken Zino

With three races left on the 2018 schedule starting with this Sunday’s two-hour, 40-minute Michelin GT Challenge at VIRginia International Raceway, it’s officially “go for the juglar time” in the championship. For Magnussen and Garcia, who co-drive the No. 3 Corvette Racing Chevrolet Corvette C7.R, their chief competition for the title has been the pair of entries from Ford Chip Ganassi Racing. Continue reading →

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Belle Isle Race to Continue for Three More Years

Posted on 17 August 2018 by Ken Zino

Under the terms of the agreement, the Grand Prix will return to its home on Belle Isle for three more years beginning in 2019, with an option for extending the agreement two additional years through 2023. Continue reading →

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Ford Releases Self-Driving Vehicle Safety Assessment

Posted on 16 August 2018 by Ken Zino

The 44-page document, titled “A Matter of Trust,” details Ford’s “prioritization of safety” during self-driving vehicle development, as well as how the company is working with industry and government, and how it is applying the technology to solve the challenges our cities face. It’s partly technical but looks to be largely a marketing document design to sell self-driving vehicles to potential buyers. Continue reading →

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Ford Launches with Alibaba Cloud Autonomic in China

Posted on 15 August 2018 by Ken Zino

In February 2018, Ford Smart Mobility announced its acquisition of Autonomic (Ford Forms Smart Mobility Subsidiary) to accelerate innovation and delivery speed in mobility initiatives such as full connectivity, micro-transit solutions and non-emergency medical transportation. Continue reading →

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Rain Shortens Fourth Annual Roadkill Nights – Street-legal Drag Racing on Woodward Avenue

Posted on 15 August 2018 by Ken Zino

A total of 128 street-legal cars were on a specially prepped 1/8-mile drag strip on Woodward Avenue between Rapid Street and South Boulevard to compete in high-powered drag racing for cash prizes. Heavy rains ended the races early, so 16 total finalists split $20,000 in cash prizes. Continue reading →

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Ford to Unveil New Model During Woodward Dream Cruise Tomorrow. Mustang NASCAR Cup Edition Coming?

Posted on 15 August 2018 by Ken Zino

This remains ‘Merican pavement pulverizing territory. The burnt rubber on Woodward avenue in the run up to the Dream Cruise with the prelude of Roadkill Nights Powered by Dodge at the MI Concourse just off Woodward in Pontiac are just the latest examples. With American passenger cars now an endangered species, the pony cars thrive. I’ll wager the Mustang is the last passenger car assembled by FMC after the crossover tidal wave finishes washing though the auto industry and it wrestles with connect and self-driving vehicles. Continue reading →

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Profits of Trucks – Tahoe, Suburban Premier Plus Models

Posted on 13 August 2018 by Ken Zino

” Premier Plus gives both Suburban and Tahoe customers another option to choose from with several added premium touches.” They start at +$75,000. Continue reading →

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Can New Ferrari CEO Camilleri Meet Marchionne’s Targets?

Posted on 13 August 2018 by Ken Zino

Ferrari stock year-to-date gained 19.1% compared to the 6.2% the S&P 500 Index. The stocks of other automakers are laughably weak. Fiat Chrysler (FCA) -5.2%, General Motors (GM) -8%, and Ford (F) -18.7% were easily lapped by the Prancing Horse. Continue reading →

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Mustang Running in NASCAR Cup Starting at Daytona 500

Posted on 9 August 2018 by Ken Zino

Mustang’s first official competition was in 1964, when it won – against smart money – the Tour de France Automobile, a 4,000 mile, 10-day rally. Soon after, it began racing legacy in SCCA Trans-Am. IMSA, NHRA, Formula Drift and NASCAR Xfinity – NASCAR’s second tier series followed as Ford wandered in and out and back into racing over the decades. Continue reading →

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Another Mid-Size Crossover – 2019 Mazda CX-9

Posted on 6 August 2018 by Ken Zino

The global crossover phenom continues with the second-generation Mazda CX-9 mid-size three-row crossover ($33000 to +$46,000), available in both front-drive and all-wheel-drive formats. Mazda is the largest automaker threatened by Trump Tariff tantrums since Mazda no longer makes anything in the U.S. Continue reading →

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Gen Seven Lexus ES Sedan Starts at $40,075

Posted on 30 July 2018 by Ken Zino

The ES 300h is capable of delivering exceptional fuel efficiency, responsive performance and minimal emissions for an entry-level executive sedan (at these prices?). Continue reading →

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Lewis Hamilton in Mercedes Wins Hungarian GP over Ferrari.

Posted on 30 July 2018 by Ken Zino

The upshot: Hamilton (213 points) leads the Drivers’ Championship in a Mercedes Silver Arrow by 24 points ahead of the hated Ferrari driven by Sebastian Vettel (189 points) with Bottas (132 points) in P4. Mercedes-AMG Petronas Motorsport (345 points) leads Ferrari (335 points) by a mere 10 points in the Constructors’ Championship. Continue reading →

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