Tag Archives: Nissan gt-r

Annals of Marketing – Manual Trans Return to Nissan Z

“We try to do something every year for the sports cars to keep them relevant and top-of-mind. We love working on these cars for our customers, and it’s a joy for us to continuously improve these things. We’ve been listening to our customers and talking to them. I think we’ve made a substantial improvement. The big thing everyone kept talking about is the desire for a manual transmission option for Z NISMO. It’s now here. Initially we didn’t launch with it because it’s a track-focused car,” said Paul Hawson, director of Advanced Product Planning & Strategy at Nissan North America. Continue reading

Posted in auto news, customer satisfaction, engineering, marketing, milestones, new vehicle, performance | Tagged , , , , , , , , , , , | Leave a comment

BYD Electric Cab Fire and Three Fatalities not Battery’s Fault

An investigation by the Shenzhen government into an accident and fire between a BYD EV and a Nissan sports car that killed three people in May concludes that the battery pack was not at fault, according to a BYD filing with the Shenzhen stock exchange.

A Nissan GT-R traveling at 242km/h – 150 mph – hit a BYD e6 taxi traveling in the same direction at 81km/h. The first impact sent the cab careening out of control, which then resulted in a second impact into a roadside tree, whereupon the e6 completely burned. The cab driver and two passengers perished. Continue reading

Posted in alternative fuels, auto news, electric vehicles, news analysis, safety | Tagged , , , , , , | Leave a comment