Tag Archives: vehicle personalization

Lexus ES to Debut AT&T 5G Network Connectivity in 2026 ES

Posted on 11 May 2026 by Ken Zino

Lexus (NYSE: TM, 7203 T) said today it debuting the first integration of AT&T 5G Network Connectivity in the Lexus lineup. The enhanced version of the Lexus Interface multimedia system will make its debut in the 2026 ES before rolling out to future models in the Lexus lineup.

“We are excited for guests to experience something truly special,” said Brian Inouye, chief engineer, Connected Experiences Division. “We’ve made bold updates to Lexus Interface that deliver both function and performance, with every detail meticulously designed to delight, inform and entertain.” Continue reading →

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BMW – Digital Art Coming in Cars During 2022?

Posted on 10 January 2022 by Ken Zino

These new modes in BMW geek speak ,filtered through marketing babble: “Their unique moments enhance BMW’s driving experience by creating a synergy of the vehicle’s functions and its interior design. Depending on the driving situation and the overall mood, a holistic user experience featuring both a functional and an emotional level can be created at the touch of a button or via voice control. To that end, drive control and steering control, mood lighting and sound as well as the color scheme and graphics of the BMW Curved Display are precisely synchronized.” Continue reading →

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