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Volvo Cars said today that it and Google aim to create a new generation of contextually aware driving experiences by bringing together the best of their respective technologies, leveraging the latest advancements in AI and Google Gemini. Immersive Navigation from Google Maps also will first be available in the Volvo EX60, EX90 and ES90.*
“The EX60 provides an ideal platform to explore the future of contextually aware driving experiences,” said Alwin Bakkenes, Head of Global Software Engineering at Volvo Cars. “Working closely with Google as a lead device partner allows us to help bring the latest advances in AI into the automotive environment faster and more collaboratively than ever before.”**
“As part of a world first, Volvo Cars and Google will demonstrate Google Gemini vehicle camera integration in the EX60, at Google I/O conference (May 19-20). This paves the way for a future where, with the driver’s permission, Gemini will be able to see and understand its surroundings from the perspective of the car in real time,” Volvo Cars said in a release. “This will enable a more helpful driving experience for things like recalling a road sign, making sense of lane markings or simply asking for more information about a landmark or a restaurant.”
This – it’s said – will enable a more helpful driving experience for things such as recalling a road sign, making sense of lane markings or simply asking for more information about a landmark or a restaurant.
“Take parking as an example. By reading and interpreting parking signs in real time, the system helps drivers quickly understand restrictions, time limits, permit requirements or charging rules. Instead of second-guessing whether a space is valid, drivers receive clear guidance exactly when and where they need it,” Volvo claimed.
More Coming with Immersive Navigation from Google Maps

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Volvo Cars said it will also be among the first to introduce Immersive Navigation from Google Maps into its cars. With a new 3D view, Immersive Navigation offers more intuitive guidance for drivers, helping them stay informed and focused on the road.
“Drivers will see their route brought to life with redesigned buildings, tunnels, overpasses. It’s claimed that this will make it easy to quickly understand complex roads and turns. This is particularly valuable in urban environments where skyscrapers and dense intersections can make it difficult to see the road ahead.
“It also delivers more natural voice guidance with helpful instructions that call out real-world landmarks in addition to distance and timing, such as ‘Go past this light and take the next left after the library.’ By aligning what drivers hear with what they see, navigation becomes even easier to follow,” the release claimed.
“We’re excited to partner with Volvo Cars on helping build the next generation of driving experiences for the real world,” said Patrick Brady, Vice President of Android for Cars at Google. “In the future, Gemini will make your drive more helpful by allowing you to learn more about your surroundings while on the road. And with Immersive Navigation, we’re bringing Google Maps’ biggest update in over a decade to our drivers.”
*AutoInformed on
**Inevitable Volvo and Google Footnotes
- Multi-modal understanding: AI’s ability to combine and interpret inputs such as voice, images, and context to understand a situation.
- Neural Processing Engine (NPU): A dedicated processor that runs AI tasks efficiently and in real time on-device.
- Features may differ depending on subscription, and results may vary. Google Gemini is AI and can make mistakes. Connected apps require setup and providing necessary permissions. Compatibility and availability vary. 18+.
- Google Gemini and Google Maps are trademarks of Google LLC.
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn.
He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe.
Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap.
AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks.
Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
Volvo Cars and Google Gemini Add AI Tech
Click for More.
Volvo Cars said today that it and Google aim to create a new generation of contextually aware driving experiences by bringing together the best of their respective technologies, leveraging the latest advancements in AI and Google Gemini. Immersive Navigation from Google Maps also will first be available in the Volvo EX60, EX90 and ES90.*
“The EX60 provides an ideal platform to explore the future of contextually aware driving experiences,” said Alwin Bakkenes, Head of Global Software Engineering at Volvo Cars. “Working closely with Google as a lead device partner allows us to help bring the latest advances in AI into the automotive environment faster and more collaboratively than ever before.”**
“As part of a world first, Volvo Cars and Google will demonstrate Google Gemini vehicle camera integration in the EX60, at Google I/O conference (May 19-20). This paves the way for a future where, with the driver’s permission, Gemini will be able to see and understand its surroundings from the perspective of the car in real time,” Volvo Cars said in a release. “This will enable a more helpful driving experience for things like recalling a road sign, making sense of lane markings or simply asking for more information about a landmark or a restaurant.”
This – it’s said – will enable a more helpful driving experience for things such as recalling a road sign, making sense of lane markings or simply asking for more information about a landmark or a restaurant.
“Take parking as an example. By reading and interpreting parking signs in real time, the system helps drivers quickly understand restrictions, time limits, permit requirements or charging rules. Instead of second-guessing whether a space is valid, drivers receive clear guidance exactly when and where they need it,” Volvo claimed.
More Coming with Immersive Navigation from Google Maps
Click for more.
Volvo Cars said it will also be among the first to introduce Immersive Navigation from Google Maps into its cars. With a new 3D view, Immersive Navigation offers more intuitive guidance for drivers, helping them stay informed and focused on the road.
“Drivers will see their route brought to life with redesigned buildings, tunnels, overpasses. It’s claimed that this will make it easy to quickly understand complex roads and turns. This is particularly valuable in urban environments where skyscrapers and dense intersections can make it difficult to see the road ahead.
“It also delivers more natural voice guidance with helpful instructions that call out real-world landmarks in addition to distance and timing, such as ‘Go past this light and take the next left after the library.’ By aligning what drivers hear with what they see, navigation becomes even easier to follow,” the release claimed.
“We’re excited to partner with Volvo Cars on helping build the next generation of driving experiences for the real world,” said Patrick Brady, Vice President of Android for Cars at Google. “In the future, Gemini will make your drive more helpful by allowing you to learn more about your surroundings while on the road. And with Immersive Navigation, we’re bringing Google Maps’ biggest update in over a decade to our drivers.”
*AutoInformed on
**Inevitable Volvo and Google Footnotes
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.