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Tag Archives: Jason Norton
Short Circuit – Electric Vehicle Smartphone Apps
“Even though EV app usage has increased over time, the app features EV owners say are most important to them are among those that have the lowest satisfaction,” said Jason Norton, senior manager of global automotive consulting at J.D. Power. “Manufacturers need to focus on improving the performance of the areas that matter most to EV owners in order to maximize their impact and elevate the user experience.” Continue reading
Fossil Fuel Powered Vehicles Plagued with Connectivity Bugs
“Smartphone apps remain a highly problematic vehicle feature, even as manufacturers continue to focus on resolving connectivity-related issues,” said Jason Norton, senior manager of global automotive consulting at J.D. Power, “It’s clear that customers will have a better overall ownership experience if they have a better smartphone app experience.” Continue reading →