Tag Archives: The Quail A Motorsports Gathering ®

Annals of Marketing – Cadillac V-ONE Concept Shown

Cadillac (NYSE: GM) today revealed the V-ONE, a concept study “combining the brand’s race-winning authenticity and bespoke Cadillac refinement,” at The Quail, A Motorsports Gathering in Carmel, California. Its name unites the Cadillac V-Series performance legacy with a one-of-one, single-seat Super Car articulation, the first of its kind for the GM brand. [Thus far it is the automotive equivalent of  computer vaporware – it’s not for sale. Also, production street versions would likely need a second seat – AutoCrat.]

“The Cadillac V-ONE Concept is the ultimate manifestation of a customer performance concept and is a clear sign of our ambition for the Cadillac V-Series brand in the future,” said Dominic Najafi, Executive Design Director, Global Cadillac. Continue reading

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Cadillac Off-Roader – Elevated Velocity

Cadillac today revealed the so-called Elevated Velocity concept. It is said to be a continuation of the Cadillac V-Series performance formula. [It’s not available for sale yet – Autocrat] This off-roader built on an elevated platform appears to be a serious concept that is winding its way through the sand, rocks, and mud of the GM bureaucracy to become a production vehicle. Yes, an off-road Cadillac?! Continue reading

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Lexus RZ Sport Concept at Monterey Car Week

Lexus will promote the latest additions to its lineup at Monterey Car Week 2023 at “The Quail, A Motorsports Gathering ®.” The Lexus RZ Sport Concept  – seen at Tokyo Auto Salon, and the 2024 Lexus LC 500 Inspiration Series. … Continue reading

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