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Category Archives: marketing
New/Old Jaguar XKSS Debuts in Los Angeles
Sometimes referred to as the world’s first supercar, the XKSS was originally made by Jaguar as a road-going conversion of the Le Mans-winning D-type, which was built from 1954-1956. In 1957, nine cars allocated for export to North America were lost in a fire at Jaguar’s Browns Lane factory in the British Midlands. Only 16 examples of XKSS were ultimately built. Continue reading
Posted in marketing, new vehicle
Tagged autoinformed, autoinformed.com, Jaguar D-type, jaguar land rover classic, Ken Zino, XKSS replica
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Maven Car Sharing Now in Denver, Los Angeles, San Francisco
Maven, General Motors’ personal mobility brand, is expanding to the western United States, adding Denver, Los Angeles and San Francisco as markets. Continue reading
Posted in marketing, transportation
Tagged autoinformed, autoinformed.com, car sharing, GM Maven, Ken Zino
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Hyundai Motor America Shows Ioniq Unlimited EV
The Ioniq Unlimited will be available in California in early 2017 with no down payment in an EV market that is struggling at less than 1% of total U.S. sales of more than 17 million units annually. Continue reading
Porsche Opens Experience Center in Los Angeles
Alongside China, North America is one of the most important sales regions for Porsche. In California alone, Porsche Cars (and crossover SUVs) North America sold around 23% or 12,000 out of a total of almost 51,800 vehicles in the U.S. during 2015. Continue reading
Posted in marketing
Tagged autoinformed, autoinformed.com, Ken Zino, Porsche Motorsport North America
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Planet M Buys Space at 2017 NAIAS
Planet M was launched in June 2016 as a collaborative branding effort to promote Michigan as the “epicenter of mobility.” The messaging pushes Michigan’s leadership in talent development, auto R&D and vehicle-to-vehicle (V2V) and vehicle-to-infrastructure (V2I) testing. Continue reading
Posted in autonomous vehicles, electronics, engineering, marketing
Tagged 2017 NAIAS, autoinformed, autoinformed.com, autonomous vehicles, Ken Zino, Planet M
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IBM and GM Debut a “Cognitive Mobility Platform”
Translation: more distracted driving enablers are coming. OnStar has more connected vehicles on the road than any other automaker. By the end of 2016, GM expects to have 12 million OnStar connected vehicles on the road worldwide. Continue reading
Posted in distracted driving, marketing, news analysis
Tagged autoinformed, autoinformed.com, connected car, distracted driving, IBM Watson, Ken Zino, onstar, OnStar Go
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Camaro ZL1 Posts 7:29.6 Lap at Nürburgring
Whether it’s a great marketing move is not in question, but the Ring is not without its critics who question its relevance to production car buyers who are not the professionals – drivers and teams – who undertake such runs on racing tires. Continue reading
Posted in marketing, performance
Tagged autoinformed, autoinformed.com, Ken Zino, nürburgring nordschleife, zl1
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Bentley Testing Concierge Fuel Service in California
Owners open a Filld for Bentley app, choose a delivery time, and their fuel will be delivered wherever and whenever they require. This first-ever Connected Car integration means that customers don’t need to unlock the fuel cap themselves, or identify the car’s exact location as this is done for them securely through the Filld for Bentley service. Bentley predicts additional future benefits, including predictive fuel ordering where the car places an order for itself based on fuel level, location and customer preferences. Continue reading
FTC Says Sage Auto Group Uses Deceptive Tactics
This is the FTC’s first action against an auto dealer for so-called “yo-yo” financing tactics: using deception or other unlawful pressure tactics to coerce consumers who have signed contracts and driven off the dealership lots into accepting a different deal. The FTC also alleges that the defendants packed extra, unauthorized charges for “add-ons,” or aftermarket products and services, into car deals financed by consumers. Continue reading
Buick to Try Avenir as Sub-Brand in 2018
Actually it’s not “sub” (Buick’s description), but apparently intended to be priced above existing Buick models. Continue reading
Posted in marketing
Tagged autoinformed, autoinformed.com, badge engineering, Buick Avenir, Ken Zino
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New Texas Titan Trim Package Added by Nissan
Basically a “special chrome grille” and 20-inch aluminum-alloy wheels comprise the Texas package that is now available for the first time in 2017 on two Titan and four Titan XD Crew Cab grades. Continue reading
Posted in marketing
Tagged autoinformed, autoinformed.com, Ken Zino, Nissan pickup truck marketing, Texas Titan, Titan pickup
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Mercedes Benz G-Class has Minor Role in SMS Für Dich
It’s claimed that love in the age of text messaging is the stuff of Hollywood movies, but it’s also claimed that Herfurth has created “a wistful and sassy film that touches the heart,” by Mercedes publicists. Continue reading
Posted in marketing, people
Tagged autoinformed, autoinformed.com, Friedrich Mücke, Karoline Herfurth, Ken Zino, SMS Für Dich
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European Diesel Car Sales Continue to Decline
It’s not just Volkswagen Group with diesel woes, during August in the EU diesel car sales showed the lowest monthly market share since diesel penetration peaked in 2011. However, with a market share of 48.3% diesel car sales remain substantial. Continue reading
First Look – 2017 Sentra SR Turbo
Sentra is Nissan’s third best-selling vehicle in the United States. The Turbo is expected to expand its market reach in marketing babble. Continue reading
Posted in design and styling, marketing, new vehicle, performance
Tagged 2017 Sentra SR Turbo, autoinformed, autoinformed.com, Ken Zino
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