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Category Archives: marketing
GM Opening Day Tip of the Baseball Cap to Detroit Tigers
When the Detroit Tigers open at home tomorrow, they will be greeted by General Motors from the top of GM World Headquarters at the Renaissance Center, which is in view from the stadium. GM’s new LED sign will display the … Continue reading
Chevrolet Corvette Centennial Edition Markets Racing Heritage
Chevrolet today announced that a 2012 Centennial Edition package will be available on all Corvette models – including Grand Sport, Z06 and ZR1 – starting this summer. The special package is designed to capitalize on the racing background of Louis Chevrolet who founded the brand 100 years ago. Continue reading
Chrysler Brand Launches “No Pressure” Test Drives at Malls
Chrysler Group said today that it is bringing Chrysler brand vehicles to shopping malls so potential customers can drive them in what is claimed to be a no pressure environment.
Shoppers will be able to drive the 2011 lineup, which includes the new, redesigned and 2011 200 sedan and 200 Convertible, the revised Chrysler 300 sedan and the innovative Chrysler Town & Country minivan. Continue reading
Posted in auto news, marketing, new vehicle
Tagged auto informed, auto marketing, auto news, autoinformed, autoinformed.com, automotive news, chrysler, chrysler shopping mall, chrysler test drives, ford swap my ride, Ken Zino, shopping mall test drives, swap my ride, swap your ride, zino
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Mopar Charger Sketch Released. New York Auto Show Debut?
All Chrysler Group is saying is here’s a sketch of its new 2011 Mopar Charger. Dodge will release details of the latest Mopar muscle car “later this month,” which points to a New York Auto Show Debut. Continue reading
Volkswagen to Debut New Beetle in China, Berlin, New York City
he latest Beetle rollout is a sign of the global automarket times, as well as an ironic nod to the fact that the new Beetle, soon to be in its second generation, is considered too frivolous by Germans to count among best selling cars in Germany. Continue reading
Ford Motor Company Outsells General Motors in March as U.S. Sales Increase 19%! Ford Q1 Sales also Strong at Plus 6%.
Ford is clearly benefitting from relatively fresh products, a shift away from trucks to cars and improved fuel efficiency in most vehicle lines as gasoline prices continue to rise above $3.50 a gallon. Continue reading
Toyota U.S. Sales Down 5.7% in March. Q1 Plus 12.5%. Nissan, Honda Post Double Digit Gains as Toyota’s Troubles Go On
Toyota Motor Sales (TMS) U.S.A. today reported March sales results of 176,222 units, down 5.7% from a year ago on a volume basis. The Toyota Division posted March sales of 155,540 units, a decrease of 6.7% from the year-ago month. The Lexus Division reported total sales of 20,682 units, up 2.3% March. Overall, based on preliminary numbers, it looks like the industry is up roughly 12%. Continue reading
Posted in auto news, marketing, news analysis, results, sales
Tagged auto informed, auto news, autoinformed, autoinformed.com, automotive news, hinda, Ken Zino, lexus sales, nissan, nna, results, scion sales, tms sales, toyota, toyota march sales, toyota sales, u.s. sales march, zino
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Toyota Raises U.S. Prices as Yen Strengthens from Earthquake
The huge amounts of money going back to Japan has caused the Japanese Yen to strengthen as it now is trading well below ¥90:$1. Current Japanese automaker business plans were set and 96 Yen to the U.S. Dollar, and at that rate executives said profitability was a struggle. Continue reading
Mazda Stops U.S. Dealer Orders for Japanese made Vehicles
Mazda Motor has temporary stopped orders for Japan-built vehicles from its dealers in the U.S. as a result on ongoing production interruption caused by the Japan earthquake on March 11. Mazda temporarily resumed partial production at its Hiroshima and Hofu plants on March 22, producing replacement parts and parts for overseas production and vehicles utilizing “in-process” inventories. Mazda indefinitely suspended the production of vehicles utilizing “in-process” inventory at its Hofu plant today. Continue reading
New Ford Ranger Debuts in Bangkok – U.S. Bound?
Ford is billing the compact pickup truck as a global entry – it will be sold throughout Europe, Asia and South America – but remains mute if the Ranger will reappear in the United States, the world’s largest pickup truck market. Continue reading
Infiniti to Go F1 Racing Via Renault – Branding Nightmare?
Nonetheless, Renault’s presence continued after 35 years of competition in what boosters maintain is the preeminent motor racing series in the face of financial and sex scandals that rival the antics of Hollywood personalities and the imaginations script writers. Continue reading
Posted in auto news, marketing, racing
Tagged auto informed, auto news, autoinformed, autoinformed.com, automotive news, f1, formula one, Ken Zino, nissan, red bull, Renault, zino
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Prius, Priuses, Prium and Prien? No, Toyota Prii is the Plural
Toyota Motor Sales announced yesterday at the Chicago Auto Show that the official plural of Prius is now ‘Prii.’ This Prii name is the result of a contest that launched in January at the North American International Auto Show in … Continue reading
New Toyota Ads Debut on Monday Touting “Why It’s the Best-Selling Brand in America.” Sales Slowly Coming Back?
“#1 for a Reason.” includes rebates and 0% financing for 60 months across most of Toyota’s core vehicles. Continue reading
Posted in auto news, economy, marketing, news analysis, results, sales
Tagged #1 for a reason, auto informed, auto news, auto sales, autoinformed, autoinformed.com, automotive news, january sales, Ken Zino, lexus results, results, scion results, toyota, toyota ads, toyota sales results, us auto sales, zino
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Rolls-Royce to Debut Electric Phantom Concept at Geneva
Rolls-Royce Motor Cars today confirmed the existence of the Phantom Experimental Electric, an electric Phantom concept car that will debut at the Geneva Motor Show in March. Continue reading →