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Category Archives: marketing
2012 Camaro ZL1 Coupe Debuts with 550 Horsepower; and Technology Rivaling Corvette and Cadillac at $50,000?
The 2012 Chevrolet Camaro ZL1 debuted today at the Chicago Auto Show. It will be without doubt the highest-performing Camaro, and Chevrolet claims that ZL1 is the most technically advanced car ever developed in its class.
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Ally Selects NADA Guide for Used Vehicle Financing
The National Automobile Dealers Association (NADA) announced today that Ally Financial will use its used vehicle pricing information from the NADA Used Car Guide when underwriting consumer auto contracts in 38 states. Continue reading
Posted in auto news, marketing, prices
Tagged ally, auto informed, auto news, autoinformed, autoinformed.com, automotive news, Ken Zino, nada, nada used car guide, used car financing, used car sales, used vehicle, zino
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Fight for Auto Repair Dollars Heats up at Ford and GM
Once upon a time in the new car business, dealers used the “back end” or the service bays to cover the entire cost of running the operation. Good dealers could have a “service absorption rate” of 100% or more, which … Continue reading
Toyota Reports January Sales up 17%, as it Flings Incentive Gauntlet at Other Automakers with Cash and 0% Interest
Loyalty and conquest rates have returned to historical pre-recall levels,” said Bob Carter, Toyota Division group vice president and general manager, Toyota Motor Sales, U.S.A., who went on to say Toyota intends to grow at greater than market rates this year, thus flinging the gauntlet Chevrolet and Ford executives whose brands surpassed Toyota brand in U.S. sales last year. Continue reading
Posted in auto news, economy, marketing, new vehicle, results, sales
Tagged auto news, auto sales, autoinformed, autoinformed.com, automotive news, january sales, Ken Zino, results, sales results, us auto sales, zino
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Chrysler Group Reports January U.S. Sales Up 23%
Chrysler Group LLC today reported U.S. sales of 70,118, a 23% increase compared with sales in January 2010 (57,143 units), and ahead of the overall U.S. market growth of 17%.
Chrysler’s heavy reliance on truck and minivan sales – roughly 75% of total – was a factor as overall truck sales in the U.S. increased 29% in January. Continue reading
Ford Motor January U.S. sales up 13%
Ford Motor Company reported January sales were 127,317, up 13% from 2009, as the killing of the Mercury brand and a 27% decline in sales to daily rental companies hurt results. Continue reading
General Motors January Sales Rise 23%
General Motors dealers reported 178,896 total sales in the United States during January, a 23% increase from a year ago for the company’s four brands. Retail sales were 36% higher than January 2009. Continue reading
Honda Ranks First for Automaker Website Satisfaction
Honda’s website ranks the highest among new vehicle shoppers, according to an automaker website evaluation study just released. Honda had the highest with a score of 836 on a 1,000-point scale, and performs particularly well in information/content, navigation and speed measures, according to J.D. Power and Associates. Continue reading
Posted in auto news, customer satisfaction, marketing, results
Tagged acura, auto informed, auto news, auto website satisfaction, autoinformed, autoinformed.com, automaker website satisfaction, automotive news, cadillac, customer satisfaction, honda, j.d power, Ken Zino, mazda, mini, porsche, website satisfaction, zino
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Renault-Nissan Alliance Posts Record 2010 Sales of 7.3 million
The Renault-Nissan “Alliance” had a record year with 7,276,398 units sold in 2010, a 19.6% increase over 2009 in a market that grew by 11.8%, Renault today said in a release.
This means that Renault-Nissan Alliance captured 10.3% of the global market in 2010, if you use Renault’s estimate of 70,476,213 vehicles sold during the calendar year. Continue reading
Chevrolet Volt Hybrid Available Nationwide By End of 2011
Chevrolet said today that it is moving up the national rollout of the Volt hybrid to the end of this year instead of 2011. The latest development for the increasingly popular four-seat car comes closely after General Motors decided to increase Volt production for at least the second time in four months. Continue reading
Posted in auto news, awards, environment, marketing, new vehicle, results
Tagged auto informed, auto news, autoinformed, autoinformed.com, automotive news, chevrolet volt, chevy volt, GM, hybrids, Ken Zino, volt, volt sales, zino
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Car Buyers Avoiding Toyota, Edmunds Claims
Car buyers are avoiding shopping for Toyota brands, according to data provided by Edmunds.com, an online web site covering the automobile business that sells advertising to virtually all automakers. The privately-held Edmunds declined to provide any information to AutoInformed about … Continue reading
Posted in auto news, marketing, new vehicle, recalls, results, safety, sales
Tagged auto informed, auto news, auto sales results, autoinformed, autoinformed.com, automotive news, edmunds.com, Ken Zino, nhtsa, results, toyota, toyota safety recalls, toyota sales, toyota unintended acceleration, zino
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Akerson Reorganizing GM Again! Product Development Split. Vice Chairman Stephens Moved to Chief Technology Officer
The new CTO position was said to be a “major element of Akerson’s goal to make the company more customer driven and technology focused.”
However, the previous GM technology position occupied by Larry Burns was in practicality more of academic exercise that produce reams of press releases extolling the virtues of fuel cells and other advanced technologies that had no immediate production prospects, and did not connect GM to customers or advance sales as the company sped toward bankruptcy. Continue reading
GM Donates First LSX454R Crate Engine to Charity
GM Performance Parts (GMPP) will auction the first production LSX454R crate engine at the Barrett-Jackson Scottsdale event this Friday, with the proceeds going to the American Heart Association. Over the years, GM and the GM Foundation have contributed more than $1 … Continue reading
Posted in auto news, marketing, racing
Tagged auto informed, auto news, auto racing, autoinformed.com, automotive news, drag racing, GM, GM Performance Parts, Ken Zino, LSX454R Crate Engine, zino
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Lexus Commercial Suspends Five Cars from Crane
Lexus has debuted a new commercial, titled Chain, which links five vehicles on cables and suspends them from a crane.
Shot on the runway of an airport, a crane is used to lift Lexus after Lexus until five – an LS, RX, GS, ES and IS – are suspended in midair nose to end. Finally, an LFA parks directly below the chain of vehicles. The voiceover says, “The hard way is how Lexus inspires absolute confidence. The hard way is the pursuit of perfection.”
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Posted in auto news, marketing
Tagged auto informed, auto marketing, auto news, autoinformed.com, automotive news, car marketing, Ken Zino, lexus, lexus advertising, lexus chain ad, tv ads, zino
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Toyota Ups 2011 Prius Pricing. Hybrid Costs More than $30,000
The Prius entered the Japanese market in 1997 as the world’s first mass-produced hybrid – negating the conventional wisdom of German and U.S. engineers and executives that the Japanese only copy and couldn’t innovate. Toyota’s complicated, but effective Hybrid Synergy Drive System was introduced in 2004 on the second-generation Prius, another technical coup.
The first-generation Prius was rated at an estimated 41 EPA combined MPG, and the second-generation model achieved a 46 MPG EPA combined rating. Using a combination of technologies, Toyota increased fuel efficiency for the new Prius to an EPA estimated 51 MPG in city driving, 48 MPG highway and a combined 50 MPG. Mileage is especially improved in cold-start conditions and at higher speeds, according to Toyota. Continue reading
