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Category Archives: marketing
Toyota Motor North American Sales in March and Q1 Drop 9%
“With 22 electrified vehicle options between both the Toyota and Lexus brands, the most among any automaker, we’re giving customers a choice that fits their lifestyle, pocketbook and needs,” said Jack Hollis, executive vice president, sales, TMNA. “We continue to make improvements to our vehicle inventory to satisfy customer demand, while doing all we can to exceed expectations as we introduce more electrified vehicles throughout the balance of 2023,” Hollis said. He did not address the disconnect between a growing overall market and TMNA’s decline. Continue reading
Posted in economy, marketing, sales
Tagged auto industry commentary, autoinformed.com, Jack Hollis, Ken Zino, TMNA
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Kia EV9 Joins the Three-Row SUV Parade
“The Kia EV9 transcends all aspects of traditional SUV thinking and represents the pinnacle of Kia’s design and engineering capabilities. Created to meet the needs of all family members, the EV9 also spearheads Kia’s rapid transition to a sustainable mobility solutions provider, not just by its advanced EV architecture, but also through the numerous recycled and sustainable materials used in its creation,” said Ho Sung Song, President and CEO. Continue reading
Cordless EV w 400 Mile Range – 2023 Toyota Mirai Fuel Cell
At its heart, Mirai remains a breakthrough fuel-cell electric vehicle where the driver fills the tank with compressed hydrogen gas rather than liquid gasoline. It was derived from the Lexus LS 400 platform (rear-wheel drive – RWD-GA-L). A FCEV, of course, generates its own electricity onboard from hydrogen, with water as the only emission. A fuel cell system combines stored hydrogen with oxygen from the air, and a chemical reaction that produces electric current, and water, which drops out of a vent pipe beneath the Mirai. Continue reading
Posted in alternative fuels, connected vehicles, electric vehicles, engineering, environment, fuel economy or emissions, global warming, marketing
Tagged 2023 Toyota Mirai, auto industry commentary, autoinformed.com, fcev, fuel cell electric vehicles, Ken Zino, Sir William Robert Grove
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March US Auto Sales Forecast Up. Q1 to Set Spending Record
“March is shaping up to be yet another positive month for the industry. With retail sales forecasted to be up nearly 2%, along with average transaction prices tracking up 3.5%, consumers are on pace to spend nearly $50 billion this month, an increase of 5.5% from what they spent on new vehicles a year ago,” said Thomas King, president of the data and analytics division at J.D. Power. Continue reading
Gen Six Chevy Camaro Stops Production in January
“As we prepare to say goodbye to the current generation Camaro, it is difficult to overstate our gratitude to every Camaro customer, Camaro assembly line employee and race fan,” said Scott Bell, vice president, Global Chevrolet. “While we are not announcing an immediate successor today, rest assured, this is not the end of Camaro’s story.” Continue reading
Posted in marketing, performance
Tagged auto industry commentary, autoinformed.com, Camaro SS, Camaro ZL1 1LE, Ken Zino, Scott Bell
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Auto Rag Trade – Hyundai Re:Style 2023 Haute Couture
‘Hyundai Re:Style Exhibition’ will be presented at AP Again in Seongsu-dong for three weeks starting 23 March, following a private gala preview event later tonight. As the first ‘Re:Style’ exhibition to be held in Korea, the opening is also in line with the global launch of the all-new KONA Electric. Continue reading
New Mercedes-Benz GLB Mild Hybrid Shown in Europe
In Stuttgart today Mercedes Benz released European photos of the 2024 Mercedes-Benz GLB mild hybrid that will appear in US showrooms later in 2023. Basically it’s a freshening of the compact SUV with a redesigned front bumper and contoured side graphics. There are now new full-LED headlights and taillights, along with a range of expanded options, including two additional wheel designs in 18- and 20-inch sizes and new Starling Blue Metallic paint. Continue reading
Mercedes-Benz EQE Priced from +$79,000 in the US
For the first time, the fully variable 4MATIC all-wheel drive system with torque shift in the EQE 350 4MATIC SUV is offered at the same starting price as the EQE 350+ SUV. Mercedes-Benz claimed that this , enhances value for customers for the highest volume model. Each trim has EQ-specific innovative technologies and luxurious features, along with an array of additional options for further personalization. All are built in Tuscaloosa, Alabama.* Continue reading
Stellantis Sells Its Turkish Distribution Company
As a result, all Stellantis brands available for distribution in Türkiye – Alfa Romeo, Fiat, Citroën, DS Automobiles, Jeep®, Maserati, Opel and Peugeot – will be distributed by Tofaş.** The transaction, which will be subject to requisite regulatory approvals, including the approval of the relevant competition authorities, is expected to close in the second half of 2023. Continue reading
Cadillac to Run the 24 Hours of Le Mans with Three Entries
The engineering challenge – of course – is to bring the old success of Cadillac’s DPi V.R, which won two titles and four consecutive Rolex 24s in its six years in the IMSA WeatherTech Championship – to the new car. Notably, this will mark the brand’s return to the 24 Hours of Le Mans after 22 years. Continue reading
Posted in marketing, performance, racing
Tagged auto industry commentary, autoinformed.com, Cadillac V-Series.R, Ken Zino, Laura Wontrop Klauser, le mans, wec
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Cadillac Debuts 2024 XT4 SUV Without Pricing
“The XT4 continues to be a top-selling vehicle in its class, year over year,” said Rory Harvey, Global Cadillac Vice President. “Its balance of dynamic style, drivability and luxury has made it a favorite for many new Cadillac customers. Now with enhancements including our 33-inch-diagonal LED Color Touchscreen Display and new safety features, it will further demand a second look,” Harvey hoped. Continue reading
Le Mans 2023 – NASCAR Next Gen Chevrolet Camaro ZL1 Garage 56 Entry Unveiled at Daytona
“From the beginning of this project, it was important to us that the car we bring to Le Mans is a true NASCAR stock car,” said Jim France, NASCAR Chairman and CEO. “While there have been some adjustments to allow the car to compete in a 24-hour endurance race, fans in Le Mans will be treated to the full NASCAR experience.” Continue reading
Annals of Marketing – Cadillac’s 1933 Goddess Mascot Returns
“Automotive design has always been rooted in the importance of an artistic vision to create an emotional response,” said Bryan Nesbitt, executive director of Cadillac Design. “That’s what this series celebrates, as the iconic Cadillac Goddess was originally conceived nearly a century ago as an artful representation of the brand’s spirit and has been reintroduced on the all-new CELESTIQ ultra-luxury EV. Cadillac’s rich history and promising future continue to inspire.” Continue reading
Stellantis Simplifies European Financing and Leasing Services
“Today marks the birth of Stellantis Financial Services, a major player in European automotive financing, and of the new consolidated Leasys,” said Philippe de Rovira, Stellantis Chief Affiliates Officer. “This simplification allows for superior agility to serve our customers, better support of the commercialization across Stellantis brands**, and strengthened competitiveness by leveraging various synergies.” Continue reading →