Category Archives: marketing

NASCAR Humor – Guess the Car. Are They Kidding?

NASCAR classifies this as a what? Continue reading

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Toyota to Start New Car Subscription Service in Japan

Toyota wants to change from an automobile manufacturing company into – what else – a mobility company that offers a range of services to society of the future. Until now, Toyota has strengthened alliances between Toyota Group companies and other automobile manufacturers and new companies offering mobility services to create partnerships. The next steps are murky. Continue reading

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Mopar at SEMA – 1000 Horsepower 426 Crate Hemi, Supercharger Concept

The press briefing in the Mopar exhibit at SEMA also included the unveiling of the 1968 Dodge “Super Charger” Concept, the perfect package for highlighting the “Hellephant” 426 Supercharged Crate HEMI engine assembly and kit. Continue reading

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Walmart and Advance Auto Parts to Launch Specialty Store

The new specialty store will complement Walmart’s automotive offering of common parts and accessories online and in stores, including an extensive assortment of tire, lube and battery services in more than 2,500 Walmart Auto Care Centers across the country. Launching in phases over the coming year, the specialty store will also feature a variety of Advance’s “value-added content and product information.” Continue reading

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2019 COPO Camaro Marks 50 Years of Performance

With a special Anniversary Blue Metallic exterior color that pays homage to the original Laguna Blue offered in 1969, the SEMA show car’s available engine lineup includes a revised version of the supercharged, LSX-based 350 engine, now with a 2.65-liter Magnuson supercharger as well as a 302-cubic-inch engine. Continue reading

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Boston Tramples Los Angeles – Takes 2018 World Series in 5

Boston is one of the best ball clubs I’ve seen. As ex New Yawker I was hoping the Curse would re-appear, but it was the beginning of he play ‘s title No No (Nanette), as in no no not to be. Nanette, a mediocre Broadway Musical, of course, was financed by the money resulting from Babe Ruth’s trade from the Red Sox to the damn Yankees. Continue reading

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Roll by Goodyear Another Way to Buy and Install Tires

Roll by Goodyear was designed – it appears – as a defensive move to counter the onslaught of internet shopping and informed, mobile consumers. Goodyear said it conducted pre-market testing for Roll and the results were favorable across all demographics, particularly with millennials. Continue reading

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Volkswagen Group China Builds First Factory for EV Modules

The VW Group’s first factory specifically designed for the so-called MEB platform (it’s a modular EV drive adaptable to multiple models) is now under construction in Anting. The first vehicle that will be produced in the factory of SAIC Volkswagen is a Volkswagen Brand SUV in 2020. Together with the FAW-Volkswagen factory in Foshan, which opened this summer, SAIC Volkswagen’s plant will begin to produce e-cars on the MEB platform directly after the first worldwide MEB-production starts in Zwickau, Germany. Continue reading

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Subaru Sells One-Millionth Eyesight Driver Assist

The driver-assist technology has Pre-Collision Braking and Throttle Management; Adaptive Cruise Control; Lane Departure and Sway Warning; and Lane Keep Assist. All 2018 models equipped with Eyesight received the highest possible rating of “Superior” for front crash prevention from the Insurance Institute for Highway Safety (IIHS). Continue reading

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Rolls-Royce Debuts Spirit of Ecstasy Fabergé Egg

Now, to cash in on the exclusivity, a new Fabergé Egg has been created. Two of the world’s houses of luxury have joined forces to create “one unique objet d’art, for one discerning patron.” Rolls-Royce Motor Cars and Fabergé have announced the ‘Spirit of Ecstasy’ Fabergé Egg. Continue reading

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Foundation in at Hockenheimring Porsche Experience Center

The first Porsche Experience Center opened on the factory grounds in Leipzig in 2002. It was followed by Silverstone (UK, 2008), Atlanta (USA, 2015), Le Mans (France, 2015), and Los Angeles (USA, 2016). A new center in Shanghai (China) was added in April 2018. Continue reading

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Daimler Takes Lead in F1 Driver and Maker’s Championship

Presumptive World Champion Lewis Hamilton came home in P3, racing to the 15th podium for Mercedes-Benz Power. It would be Hamilton’s fifth World Championship title – he needed to win to clinch before the next race in Mexico, with two more races remaining after that. If he hangs on in Mexico and Ferrari’s Sebastián Vettle has another fateful outing as he did yesterday, then he can join Juan Manuel Fangio with five titles. Continue reading

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Used Vehicle Incentives Decrease for the First Time in Years

Whether this is a trend that will save consumers money, or just a blip is debatable and contingent on the U.S. economy and the stated – but not yet implemented – Federal Reserve desire to raise interest rates. Continue reading

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TravelCar Tech Platform now for Car Makers, Rental Companies

No prices were disclosed. The problem with such mobility solutions is that they are often very expensive. Continue reading

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New Ford Ads Promise Smarter Vehicles Tomorrow

The ads talk about Ford’s new vehicles in the hot-selling SUV and truck segments, including the Ranger pickup, which starts production this month at Ford’s Michigan Assembly Plant, and the new Escape and Explorer on sale next year. Continue reading

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