Category Archives: marketing

Ford Pro and Xcel Energy to Install 30,000 Fleet EV Chargers

Most initial costs will be offset by Xcel for qualifying business fleet customers in the limited areas it operates in. Starting in 2024, 30×30 will be available through Xcel Energy’s Electric Vehicle Supply Infrastructure (EVSI) program in Colorado and Wisconsin. Xcel will seek expansion in future states during the next six years within Xcel Energy’s service territories, pending regulatory approvals, including Michigan, Minnesota, New Mexico, North Dakota, South Dakota and Texas. Continue reading

Posted in connected vehicles, electric vehicles, global warming, marketing, news analysis, public health, transportation | Tagged , , , , , , , , , | Leave a comment

US Light Vehicle Sales up Again in November 2023

US Light Vehicle (LV) sales grew by 8.5% year-on-year (YoY) in November, to 1.22 million units, according to preliminary estimates from the respected consultancy GlobalData.* The daily selling rate was estimated at 48,900 units/day in November, compared to 48,200 units/day … Continue reading

Posted in auto news, economy, manufacturing, marketing, news analysis, sales | Tagged , , , , , , , , , | Leave a comment

Annals of Marketing – Honda Offers EV at Hybrid Price

It’s the latest example of how the proposition that EVs are too expensive ignores marketplace competition combined with automaker advantages of scale and decades of innovation in manufacturing, design and cost cutting will relentlessly and inevitably make EVs desirable. Continue reading

Posted in customer satisfaction, electric vehicles, environment, manufacturing, marketing, milestones, mobility company, new vehicle, news analysis, shows and events | Tagged , , , , , , , , | Leave a comment

GM CFO – More Spending Efficiencies on Way for ICE and EVs

Paul Jacobson, GM EVP and Chief Financial Officer said this morning in New York that the aim is to  continue to drive GM’s strong cash flow performance while increasing the margins and the returns to investors while cutting capital spending. (NYSE: GM) Speaking at the Barclays Global Automotive and Mobility Tech Conference, Jacobson said, “we remain absolutely committed to driving to the 8% to 10% margin consistently that we’ve said in North America through this transition (to electric vehicles).” Continue reading

Posted in auto news, customer satisfaction, economy, electric vehicles, environment, financial results, global warming, manufacturing, marketing, mobility company, news analysis, public health, shows and events | Tagged , , , , , , , | Leave a comment

The 2024 Acura TLX Sedan Arrives at Dealerships Today

A refreshed 2024 Acura TLX sedan begins arriving at Acura dealerships today with a Manufacturer’s Suggested Retail Price (MSRP) starting at $45,000 [1].* The simplified lineup includes the TLX with Technology Package, an optional A-Spec sport appearance package and the high-performance TLX Type S. Continue reading

Posted in connected vehicles, marketing, prices | Tagged , , , , , | Leave a comment

McLaren Returns to Le Mans in 2024 FIA WEC

McLaren Automotive said today it has been confirmed as a manufacturer represented in the 2024 FIA World Endurance Championship (WEC) with nominated racing partner United Autosports . It will contest the championship in the LMGT3 class with two 720S GT3 EVO cars. This means the McLaren name will return to Le Mans 29 years after winning the race on its debut appearance in 1995, completing the ‘Triple Crown’ of victories at Le Mans, the Indianapolis 500 and Monaco Grand Prix. To celebrate McLaren’s return to endurance racing, the entries will pay tribute to the debut with race numbers #59 -the race number of the winning F1 GTR – and #95, the year of the landmark win. Continue reading

Posted in marketing, milestones, people, racing, shows and events | Tagged , , , , , , , , | Leave a comment

Cadillac Teases 2025 OPTIQ EV – Crossover Compact

This will be Cadillac’s fourth EV, positioned below the slow-selling (because of supply chain issues and shortages of batteries or lack of appeal?) Lyriq mid-size crossover, with a base price of ~$59,000. It joins the expensive ~$300,000+ Celestiq sedan and what will soon be an all-electric version of the Escalade SUV (~ $130,000.) Continue reading

Posted in auto news, electric vehicles, marketing, mobility company, new vehicle, news analysis | Tagged , , , , , , , , | Leave a comment

October Global Light Vehicle Sales at 94 Million Annually

The Global Light Vehicle (LV) selling rate for October was largely in line with an upwardly adjusted September figure, at 94 million units annually. Year-over Year (YoY) the market was up nearly ~11% last month, and up more than 10% YTD, according to data just released by the GlobalData Light Vehicle Sales Forecasting Team. Continue reading

Posted in economy, manufacturing, marketing, news analysis, sales | Tagged , , , , , , | Leave a comment

Nissan 2024 Armada SUV $57,350 – $72,418

The 2024 Nissan Armada is on sale now with prices for the full-size SUV ranging from $57,350 – $72,418 plus options, taxes and registration fees.* Armada has a5.6-liter Endurance® V8 rated for 400 horsepower and 413 lb.-ft. of torque, supporting … Continue reading

Posted in marketing, prices | Tagged , , , , , | Leave a comment

Mercedes-Benz Opens First North American EV Charging Hub

Mercedes-Benz USA said today that its first Charging Hub* opened at its headquarters in Sandy Springs, Georgia. Additional charging hubs will open across Texas and the Southeast by the end of 2023. Continue reading

Posted in connected vehicles, economy, electric vehicles, environment, global warming, marketing, milestones, news analysis, shows and events | Tagged , , , , , , , , , , , | Leave a comment

Annals of Marketing – Nissan Z Nismo Sleepwear?

Athletic street wear designer Daniel Patrick has collaborated with Nissan to launch a limited line of performance-oriented sleepwear, Nissan said today. The  so-called Fast Asleep capsule collection takes inspiration it’s said from NISMO, Nissan’s in-house motorsports and performance division. During … Continue reading

Posted in auto news, design and styling, marketing, news analysis, people | Tagged , , , , , , , , | Leave a comment

Polestar 4 Production Starts at Geely Hangzhou Bay Plant

“Polestar 4 stands out in design and performance, a remarkable SUV coupé in many ways. It is the first Polestar to feature a virtual rear window with world-class digital rear-view mirror. This car plays a very important role in our growing line-up of exclusive performance EVs. It illustrates the value of our diversified and asset-light approach, making use of our partner and major shareholder’s development and manufacturing expertise,” said Thomas Ingenlath, Polestar CEO. Continue reading

Posted in electric vehicles, global warming, manufacturing, marketing, mobility company, news analysis, shows and events | Tagged , , , , , , , | Leave a comment

General Motors is the Latest Formula One Powertrain Maker

GM’s development and testing of prototype technology is already underway. Engineering a F1 power unit will advance GM’s expertise in areas including electrification, hybrid technology, sustainable fuels, high efficiency internal combustion engines, advanced controls and software systems, GM said. These likely were the talking points used to sell the expensive program to the GM Board of Directors. Continue reading

Posted in engineering, marketing, news analysis, performance, racing, shows and events | Tagged , , , , , , , , | Leave a comment

McLaren and Blu Wireless to Create Racing Video Streams

The technology it’s claimed has been successfully tested over the last 12 months across multiple tests in the UK and North America, including demonstrating multiple HD video links on race cars traveling at speeds above 165 mph. Potentially this will be a new marketing tool for racing organizations to connect with fans. It also has the potential to increase the sophistication of the growing use of computerized racing strategies. Continue reading

Posted in electronics, engineering, marketing, news analysis, performance, racing | Tagged , , , , , , , | Leave a comment

Ram 2025 MY 1500 Ramcharger Hybrid Debuts

Yes, it’s a hybrid not a pure EV. While purists might scoff at the gasoline engine, since it has no, none, zero need for a public charger, Stellantis might have created a new sweet spot in the pickup market. It is built from the new STLA body-on-frame architecture designed specifically for full-size electric vehicles with a frame that incorporates the battery pack efficiently. You could consider this the best that both gas and electric trucks offer, with little constraints on range – unless you run out of gasoline when the batteries are dead. Continue reading

Posted in electric vehicles, electronics, engineering, fuel economy or emissions, marketing, mobility company, new vehicle | Tagged , , , , , , , , , , | Leave a comment