Category Archives: marketing

Rubber Soul? First-Ever UX to Celebrate a Sneaker

Posted on 12 February 2019 by Ken Zino

“We were excited to merge the streetwear narrative and design cues of our Air Force 1 with a brand like Lexus. We’re thankful they’ve allowed us to use this moment to celebrate the arts and to bring extra energy to our take on a classic,” said John Elliott. Continue reading →

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First Look – 2020 Nissan Rogue Sport Freshening

Posted on 9 February 2019 by Ken Zino

Set for sale in fall 2019, Rogue Sport follows the rather more significant upgrades for the 2019 model year. Continue reading →

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Rock Creek Trim Packages Join 2019 Pathfinder Line

Posted on 8 February 2019 by Ken Zino

All 2019 Pathfinder models have a 284-horsepower 3.5-liter V6 with Direct Injection Gasoline (DIG) system and Xtronic transmission. Torque is rated at 259 lb.-ft. Standard maximum towing capacity is a best-in-class of up to 6,000 pounds, which enables towing two-axle recreational trailers for watercraft, flatbeds or campers. Continue reading →

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Season of Luxury Lifestyle with Aston Martin

Posted on 6 February 2019 by Ken Zino

“Art of Living by Aston Martin offers guests something different, something they cannot get elsewhere. A mindfully curated collection of events provides guests with the opportunity to truly live life the Aston Martin way.” Continue reading →

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GM Declares Q1 2019 Dividend of 38 Cents

Posted on 5 February 2019 by Ken Zino

GM is counting on the longer, wider and taller Silverado HD to bolster profits. It has a new 6.6-liter V8 gas engine with direct injection with a six-speed automatic transmission. Continue reading →

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NASCAR ‘Shocked’ at Cheating. Changes 2019 Season Rules

Posted on 5 February 2019 by Ken Zino

NASCAR will inspect the first- and second-place vehicles, as well as a random vehicle, after each event. Previously, full post-race inspections took place at the NASCAR Research & Development Center in Concord, NC. Continue reading →

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Icahn Buys RPM Automotive

Posted on 4 February 2019 by Ken Zino

The undisclosed deal expands its presence in the Southeastern U.S., by 10 locations and more than 100 service bays. Headquartered in Jacksonville, Fla., RPM Automotive claims a reputation for “its exceptional customer service and quality work on all makes and models, including luxury vehicles and large fleets.” Continue reading →

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GM Canada Sales Drop 15% as Boycott Bites

Posted on 4 February 2019 by Ken Zino

The boycott against GM for its Canadian job cuts and the closing of the award winning – for productivity and quality – Oshawa plant in violation of its Unifor union contract announced at the end of last year is having a negative effect on Canadians’ purchase consideration. Continue reading →

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An Electric VW Dune Buggy at Geneva?

Posted on 1 February 2019 by Ken Zino

The fully electric buggy is based on the vehicles that were created in the 1960s in California. Back then, the crude Beetle chassis was the frame for these buggies. Hot rodders quickly discovered a Porsche boxer engine would easily bolt in resulting in zero-to-60 elapsed times that needed a stopwatch, not a calendar for measuring. Continue reading →

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Coursera Launches Online Self-Driving Cars Specialization

Posted on 30 January 2019 by Ken Zino

Experts – with scant, sometimes questionable data – predict that the demand for skilled workers within the autonomous vehicle industry will continue to climb, creating more than 100,000 U.S. mobility industry jobs in the next decade. Continue reading →

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Chevrolet Grand Sport Corvette Drivers Series

Posted on 29 January 2019 by Ken Zino

Like the Corvette Racing C7.R race cars, the Grand Sport-based Drivers Series models have a naturally aspirated V8 engine. The 6.2L LT1 engine is rated at 460 horsepower (343 kW)- this is sub 4 seconds zero-60 mph ETs. Also like the race cars they have a dry-sump oiling system designed to support high-performance track driving. Continue reading →

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Cabrera Rides in Corvette at NAIAS after Disastrous 2018

Posted on 26 January 2019 by AutoCrat

“I want to be dangerous,” Cabrera said during a pre-season press conference. Cabrera his been enmeshed in a messy and very expensive legal tangle between his wife and mistress, both of whom have children by him. Continue reading →

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First Look – GMC Sierra and its Unique ‘MultiPro’ Tailgate

Posted on 23 January 2019 by Ken Zino

One self-evidently good detail is the (marketing babble alert) “MultiPro Tailgate” that has six functions and positions for loading, load-stopping, and the much needed pickup version of mountain climbing without ropes into the bed. Continue reading →

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Rolls-Royce Cullinan Opens Ski Season with Alpine Studio

Posted on 20 January 2019 by Ken Zino

There, existing and prospective buyers of the marque can experience the capability of the new Rolls-Royce Cullinan SUV, on-piste and off-piste, as well as Dawn, the brand’s Drophead Coupé. Continue reading →

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Chevy Unveils Life-Size LEGO Replica of New 2019 Silverado

Posted on 19 January 2019 by Ken Zino

The LEGO Silverado continues the partnership between Chevy and Warner Bros. Pictures that began with “The LEGO Batman Movie” and continues with “The LEGO Movie 2: The Second Part”. Continue reading →

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