Category Archives: auto news

A lot of Truckin’ Money – Tundra Ad Campaign Launches

The Tundra campaign was developed using Toyota’s Total Toyota (T2) marketing model, which it claims considers “trans-cultural mainstream audiences across America.” Toyota campaigns are integrated with one strategic brief, creative idea and media plan. This claims Toyota makes for “ a cohesive marketing approach inclusive of multicultural marketing and the total market model.”  Continue reading

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GM is Doubling its Climate Equity Fund

In early 2021, GM announced that it plans to become carbon neutral in its global products and operations by 2040 and is working toward a transition to 100% zero tailpipe emissions for new light-duty vehicles by 2035. The company plans to introduce more than 30 electric vehicle models globally by 2025.  Continue reading

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BMW Takes Majority Share in Chinese JV Brilliance Automotive

BMW Group now holds 75% of the shares in BBA, while its Chinese partner, Brilliance China Automotive Holdings Ltd., indirectly holds the remaining 25%. Last year, a total of 846,237 BMW Group vehicles were delivered to customers in the Chinese market (+8.9% compared to 2020). In 2021, BBA produced more than 700,000 BMW vehicles, with around 23,000 employees. Continue reading

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Building Forward Better – President Biden, DOT, DOE Announce $5B National EV Charging Network

 “A century ago, America ushered in the modern automotive era; now America must lead the electric vehicle revolution,” said U.S. Transportation Secretary Pete Buttigieg. “The President’s Bipartisan Infrastructure Law will help us win the EV race by working with states, labor, and the private sector to deploy a historic nationwide charging network that will make EV charging accessible for more Americans.” Continue reading

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Aston Martin’s Next Formula One car – AMR22 – Revealed

 “Formula One is enjoying tremendous popularity, particularly in our key focus markets like the USA and China, helping to amplify the Aston Martin brand, engage a new generation of customers and define our unique position in the crosshairs of ultra-luxury and high-performance,” said Canadian billionaire Lawrence Stroll, father of Lance and Executive Chairman of Aston Martin Lagonda of which he owns ~15%. Continue reading

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Sports Car Market Touring Series Returns in June, July

“To have them return with additional support for the next three years is quite encouraging, and we’ll do our best to create a fun experience for them,” said Martin. Representatives from RM Sotheby’s will be participating in both tours and contributing to the “Conversations with Collectors” in the evenings – a highlight of each SCM Tour, where tour members speak openly and candidly about car collecting with experts. Continue reading

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Cadillac Project GTP Race Car Debuts This Summer

Last year, Cadillac said that it would compete in the IMSA WeatherTech SportsCar Championship and Automobile Club de l’Ouest or ACO Grand Touring Prototype category in 2023 with a fourth-generation Cadillac V-Series prototype. Notably, this will mark the brand’s return to the 24 Hours of Le Mans after 21 years. Continue reading

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Biden Administration Cuts Republican Budget Deficit by 66%

Biden Administration Cuts Republican Budget Deficit by 66% Continue reading

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Spirit of Ecstasy is Redesigned for Rolls-Royce Spectre EV

These changes help to shape the upcoming Spectre EV’s aerodynamic numbers. The earliest Spectre prototypes have a drag coefficient -Cd- of just 0.26, making it the most aerodynamic Rolls-Royce ever created. The figure is expected to improve during the Spectre’s testing protocols during 2022. Continue reading

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Workers Vote For Independent Union at GM Silao in Mexico

In August of 2021, workers rejected the collective agreement signed by the old Miguel Trujillo López union, affiliated to the Confederation of Mexican Workers (CTM), accusing that union of siding with GM and putting the company’s interests before those of its workers. The rejection of the agreement meant holding elections to choose a new union. Continue reading

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NADA – Light Trucks Dominating Market

According to J.D. Power, the average transaction price for a new light vehicle in January 2022 is expected to reach $44,905. High transaction prices continue to be supported by strong demand and very low OEM discounting. Average incentive spending per unit in January 2022 should total just $1,319, down by $2,163 from January 2021, J.D. Power says. Continued high demand for used vehicles has increased consumers’ equity in their trades. J.D. Power expects the average consumer trade-in equity to be up by 88% year over year for January 2022. Continue reading

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January 2022 US Sales Off 9%. Chips, Supply Chain Issues Bite

Even with an average $45,000 transaction price squeezing people, retail demand remained the driving force of the market because the wealthy fared very well during the Covid crisis. The Biden Administration’s economic recovery, in AutoInformed’s view, also played a huge roll with its surging job creation and forward thinking Build Back Better strategy universally opposed by the Republicans who are largely responsible for the covid disaster that destroyed the US economy. Continue reading

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GM Posts Record $10.4B Earnings in 2021

Part of the record results came from execution by an all-star management team of a timely strategy, part from strong demand for what in AutoInformed’s view are the strongest product lines in GM’s history. However, vehicles it sold globally dropped to 6.3 million, -8% from 2020 and a drop of -18% from Covid-free 2019. Continue reading

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First Wireless EV Charging Road Slated for Michigan

“As we aim to lead the future of mobility and electrification by boosting electric vehicle production and lowering consumer costs, a wireless in-road charging system is the next piece to the puzzle for sustainability,” said Governor Whitmer. Continue reading

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Rolex 24 – Cold Beginning to Start a Sizzling Racing Season

GTD Pro – a new class this year – was the most entertaining racing in AutoInformed’s view. This was a take no prisoners bumping, sideswiping paint-swapping exhibition at high speeds. Mathieu Jaminet and the No. 9 Pfaff Motorsports Porsche 911 GT3 R emerged from a door-banging match with the nearly identical No. 2 KCMG Porsche driven by Laurens Vanthoor through Daytona International Speedway’s Le Mans Chicane on the very last lap of the Rolex 24 At Daytona. It was that way for the two factory Porsche drivers during the final two hours. Continue reading

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