Category Archives: results

BMW Group Posts Slight Q1 2025 Sales Drop

Posted on 10 April 2025 by Ken Zino

BMW Group (Bayerische Motoren Werke AG ADR BMWYY) said today that global automotive deliveries were basically flat at 586,149. Compared to the previous year this represented a drop of -1.4%. China. was largely the problem, as it is for all non-native automakers. During the first three months of 2025, the BMW Group saw growth in Europe ( 241,867 for +6.2%) and the US (94,591 for +4.0%). This gives U.S. bragging rights to BMW since MBUSA (Mercedes-Benz Group AG MBGAF) sold 75,100 vehicles in the quarter. Outside of China, BMW growth was +5.9%. year-over-year. Continue reading →

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Annals of Marketing – Cadillac Dining Experience

Posted on 8 April 2025 by Ken Zino

Cadillac said today that its limited-time dining experience “Cadillac of Reservations” is expanding to three more U.S. cities this spring and summer. More consumers will have the chance to enjoy a dining experience in the all-electric Cadillac Escalade IQ* at some of the buzziest restaurants including La Dolce Vita in Beverly Hills (April), COTE Korean Steakhouse in Miami (early summer) and State Bird Provisions in San Francisco (late summer). Continue reading →

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Mercedes-Benz USA Posts Q1 Sales Drop

Posted on 8 April 2025 by Ken Zino

Mercedes-Benz USA (MBUSA) reported Q1 2025 group* sales of 67,400 Passenger Cars. Mercedes-Benz Vans reported Q1 2025 group sales of 7700 units, bringing MBUSA to a total of 75,100 vehicles for the first quarter of the year. Amidst the generally tepid sales results is a sharp 52% decline in van sales.

“I am proud to see our teams and valued dealer partners continue to work together with an unwavering focus on the core of our business – our valued customers. We closed Q1 in a very strong position for wholesale group sales and celebrated our best-ever March in MBUSA’s history for retail sales,” said Dimitris Psillakis, President and CEO of Mercedes-Benz USA. Continue reading →

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BMW North America Recalls 2025 xDrive Models

Posted on 7 April 2025 by Ken Zino

BMW of North America is recalling more than 4000 model year 2025 330i, 330i xDrive, 530i, 530i xDrive, 4 Series Coupe (430i, 430i xDrive), 4 Series Convertible (430i, 430i xDrive), 4 Series Gran Coupe (430i, 430i xDrive) and X3 30 xDrive vehicles. The electrical connection between the Chinese-made starter-generator and battery may come loose. The supplier is Shanghai Valeo Auto-Elec System Company.

“This safety recall involves the power connector component of the starter- generator which may not have been produced by the supplier according to specifications. During the supplier production process, a gap could form at the connector location. If a gap exists, this could cause a loose connection between the connector and the positive battery cable (or wiring harness). As a result, resistive heating could start to occur,” BMW said in the required safety defect recall filing made public this morning by the National Highway Traffic Safety Administration. Continue reading →

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More Ford Motor Recalls – Fires, Power Loss, Seat Belts

Posted on 7 April 2025 by Ken Zino

Numerous Ford Motor Company (NYSE: F) recalls covering a wide variety of serious Ford and Lincoln brand safety defects were publicly released by the National Highway Traffic Safety Administration this morning. Continue reading →

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Trumped? Hyundai Says It Will Maintain Current MSRPs

Posted on 4 April 2025 by Ken Zino

Hyundai Motor America today launched a Customer Assurance program “in response to dynamic market conditions and the potential impact of tariffs on the automotive industry.” This proposal may help customers who purchase or lease any new Hyundai vehicle between today and 2 June 2025. They might not see any increase in the Manufacturer’s Suggested Retail Price (MSRP) during the protection period. Genesis is also part of the proposal. However, dealers are able to set actual price of a vehicle under various State franchise laws and regulations. [See footnote 1] This appears to be a negotiating strategy with the lame-duck U.S. president, aka April Fool, who has just presented Wall Street with its worst week since the last Trump Administration. Continue reading →

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Honda R&D to Test Life-Support Systems in Space

Posted on 4 April 2025 by Ken Zino

Honda today announced plans to test its high-differential pressure water electrolysis system at the International Space Station (ISS) in collaboration with space and technology companies Sierra Space and Tec-Masters.

“The project is part of Honda’s vision for a regenerative fuel cell system that could provide advanced energy storage capable of supporting human life on the lunar surface,” Honda said. Continue reading →

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Annals of Marketing – Rolls-Royce Phantom Cherry Blossom

Posted on 2 April 2025 by Ken Zino

Cherry blossoms are celebrated in the centuries-old Japanese tradition of “Hanami” or ‘”flower viewing.” During Hanami, families and friends gather beneath the delicate pink blooms of cherry trees for picnics and celebrations, enjoying the transient beauty of the season, Rolls Royce noted today. A client in Japan wished to capture their cherished Hanami memories, spanning childhood and parenthood. Thus is the backstory of the latest custom or bespoke Phantom Cherry Blossom. This is a one-of-one Phantom commission said to be inspired by the fleeting beauty of the Sakura blooms and a Japanese client’s formative memories of this natural spectacle. Continue reading →

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Ford Motor Q1 U.S. Retail Sales Up 5%

Posted on 1 April 2025 by Ken Zino

Ford Motor Company (NYSE: F) said U.S. retail sales rose 5% in the first quarter of 2025.  However, overall, total Ford sales for the quarter decreased 1% year over year. Ford claimed this was “mainly due to daily rental fleet sales timing and lost volume from the discontinuation of the Ford Edge and Transit Connect.” In March, F-Series sales rose 38% with a first quarter increase of 24% on sales of 190,389 trucks. F-Series continued as America’s best-selling truck lineup based on preliminary data. General Motors left Ford in in the dust. Continue reading →

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GM Q1 2025 U.S. Sales Lead Auto Industry

Posted on 1 April 2025 by Ken Zino

General Motors (NYSE: GM) said today that its U.S. sales increased 17% in Q1 OF 2025, with double-digit increases at all four of the company’s brands. For the quarter, GM claimed it led the U.S. automotive industry in total sales at 693,363. It also claimed leadership in retail and fleet sales.

“GM’s sales growth outpaced every other major automaker, and the driving force is our portfolio,” said Rory Harvey, GM executive VP and president of global markets. “We’re the industry leader in trucks and affordable small SUVs, Cadillac is growing significantly in luxury, and we have the broadest portfolio of EVs in the industry.” Continue reading →

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Volvo Car Recall for LG Battery Fires

Posted on 31 March 2025 by Ken Zino

Volvo Car USA is recalling more than 7400 2020-2021 model year S90 vehicles, 2020-2022 model year S60, V60, XC60 and XC90 vehicles and 2022 V90 plug-in hybrid vehicles.

“The recall population are vehicles produced with LG high-voltage battery modules built in China between 3 June 2019, to 30 November 2021. During this production period there was supplier process deviation that could lead to a risk of an internal short circuit with certain battery cells within the battery module,” Volvo said in the required safety defect recall filing made public today by the National Highway Traffic Safety Administration. Continue reading →

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Tesla Airbag recalls on Model S and X Vehicles

Posted on 31 March 2025 by Ken Zino

Tesla is recalling a small number of 2021-2024 model-year S and 2021-2025 X vehicles. An air bag with the incorrect horn pad from TRW Steering Wheel Systems de Chihuahua, Mexico may have been installed, preventing the horn from sounding.

“On affected vehicles, a service operator may have installed an airbag with a non-mechanical horn pad in a mechanical steering wheel or an airbag with a mechanical horn pad in a non-mechanical steering wheel, resulting in a loss of horn functionality. Airbag functionality is unaffected,” Tesla said in the mandatory safety defect filing made public by the National Highway Traffic Safety Administration this morning. Continue reading →

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Nissan and Infiniti Brake Caliper Failure Recalls

Posted on 31 March 2025 by Ken Zino

Nissan North America is recalling 1430 model year 2025 Murano, Pathfinder, and Infiniti QX60 vehicles. One or both front brake-caliper assemblies from Hitachi Astemo Mexico may have reduced strength and could break. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard number 135, “Light Vehicle Brake Systems.” Continue reading →

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Ford Recalls Improperly Fixed Explorer Recalls

Posted on 31 March 2025 by Ken Zino

Explorer vehicles previously repaired incorrectly under NHTSA recall numbers 23V-199 or 22V-255. The rear axle horizontal mounting bolt may fracture and cause the driveshaft to disconnect. This is another Ford Motor recall caused by software errors and its inability to ascertain if the prior recall was implemented correctly. Continue reading →

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Ford Recalls Previous Bronco and Escape Fire Recalls

Posted on 31 March 2025 by Ken Zino

Ford Motor Company (NYSE: Ford) is recalling ~34,000 model-year 2020-2022 Escape and 2021-2023 Bronco Sport vehicles previously repaired incorrectly under NHTSA recall numbers 22V-859 or 24V-187. A fuel injector may crack and leak fuel inside the engine compartment risking a fire. It’s the latest in a growing series of Ford recalls that were not properly repaired the first time because of software programming errors, requiring a recall of the recall, so to speak. Continue reading →

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