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Tag Archives: volkswagen of america
First Look – Freshened VW 2025 Golf GTI and Golf R
Volkswagen of America says that the 2025 Golf GTI will be offered in three trim levels – S, SE and Autobahn. In addition to the 2025 Golf R, a new Golf R Black Edition joins the line. However, at a time when car shoppers are sunning expensive models, pricing and availability for the 2025 Golf GTI and Golf R will be announced closer to an undisclosed launch date. Kelley Blue Book data shows that the average transaction price (ATP) for a new vehicle in the U.S. was $48,623 in October, up from September and higher than year-ago levels. Incentives increased again as many automakers work to clear their inventory.
“Golf R offers a 13 horsepower increase, making this the most powerful Golf model ever produced by Volkswagen. Refreshed exterior and interior designs offer a more modern and stylish look, with new color options, wheel designs, interior accents, and upgraded infotainment,” VW said in a release. Continue reading
First Glance – Volkswagen Tiguan Update via Tayron
“The new Tayron is a bonafide Volkswagen: its quality is reflected in every detail; it is comfortable and practical for everyday life, and it is available with a wide range of drive systems. With this new Volkswagen SUV, we are further expanding our range in a growing segment and closing the gap between our best-seller, the Tiguan, and our luxury SUV, the Touareg. I am convinced that the Tayron will make its mark and be well received by our customers,”said Thomas Schäfer, CEO of Volkswagen Passenger Cars. Continue reading
Posted in auto news, design and styling, electronics, engineering, manufacturing, marketing, mobility company, new vehicle, news analysis, shows and events
Tagged auto industry commentary, autoinformed.com, automotive blog, Automotive news and analysis, European Volkswagen Tayron, Ken Zino, Thomas Schäfer, volkswagen of america, Volkswagen Passenger Cars, VWoA Tiguan replacement or revision, X @KenAutoinformed
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Annals of Marketing – VW Gewürz Ketchup Brand
Volkswagen of America announced today that VW part number 00010 ZDK-259-101, VW Gewürz Ketchup Brand, a condiment used to dress VW currywurst, will be available in the U.S. for a limited time. The public can claim their own bottle, distributed through DriverGear retail operation, starting today at no cost while supplies last.
“This year we’re celebrating more than a big anniversary of selling cars,” said Rachael Zaluzec, Senior Vice President of Customer Experience and Brand Marketing, Volkswagen of America. “We’re celebrating stories, memories, passion, and all the fun, and unexpected things that make Volkswagen the brand we are today —things like our Gewürz Ketchup Brand condiment.” Continue reading
Posted in aftermarket, auto news, marketing, news analysis, shows and events
Tagged auto industry commentary, autoinformed.com, automotive blog, Automotive news and analysis, ChainFEST, currywurst sausage, Gewürz Ketchup Brand, Ken Zino, Rachael Zaluzec, volkswagen of america, VW 75th anniversary, X @KenAutoinformed
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Volkswagen Raises Pay of US Plant Workers to Resist UAW
Volkswagen of America said today it will increase the pay of its non-union Chattanooga assembly plant workers by 11%. In what is clearly a defensive move against the reformed and increasingly successful United Auto Workers union in the US, which … Continue reading
Chattanooga to Build US VW Electric Vehicles
Globally, Volkswagen Group plans to commit almost $50 billion (44 billion euros) through 2023 toward the development and production of electric vehicles and digital services. The Volkswagen brand alone has fore-cast selling 150,000 EVs by 2020 worldwide, increasing that number to 1 million by 2025. Continue reading
Posted in auto news, electric vehicles, electronics, environment, fuel economy or emissions, marketing, new vehicle
Tagged auto industry commentary, autoinformed, autoinformed.com, automotive blog, Chattanooga, connected vehicles, ID. CROZZ SUV, Ken Zino, new vehicle reviews, volkswagen of america
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Volkswagen Holds Base Price of New Beetle to $19,765
Transaction prices of the Beetle will be much higher of course than the $19,765 starting point. The sportiest model the 2.0L TSI will start at more than $24,000 with a 2-liter in-line four-cylinder turbocharged engine that produces 200 horsepower and 207 lb-ft of torque. Continue reading
Volkswagen ID.4 Stop Sale Lifted After Recall
The long-delayed availability of new parts once again allows existing vehicles in dealer stock to be sold. Assembly of ID.4 will resume in Volkswagen’s Chattanooga, TN, factory in the coming weeks. “Owners have been advised that the affected parts can be replaced,” Volkswagen said. Year-over-Year, ID.4 sales at ~17,000 during 2024 dropped -55%. Continue reading →