Category Archives: performance

Annals of Marketing – Aston Martin F1 Safety Car

Posted on 29 August 2025 by Ken Zino

Aston Martin said today that it is “increasing the intensity at the front of the F1® grid as the new Vantage S becomes an Official FIA Safety Car of Formula 1®” This latest addition to Aston Martin’s line of high-performance ‘S’ models. The Aston Martin Vantage S is painted in the same Podium Green as the Aston Martin Aramco Formula One® Team cars.

“Vantage S represents the peak of performance for the model that is the beating heart of the Aston Martin brand. With increased power and even greater dynamic prowess, this car was destined to take on the prestigious role as an F1® Safety Car and it will be a source of great pride for our colleagues and our customers to see it leading the pack whenever it is called upon. In terms of brand awareness, nothing can compete with Formula 1® and we are proud to play our part in what we believe is the greatest show on earth,” said Alex Long, Global Marketing Director at Aston Martin. Continue reading →

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Dedicated IndyCar Game Coming from iRacing Studios

Posted on 26 August 2025 by Ken Zino

IndyCar and iRacing.com Motorsport Simulations today announced a long-term licensing agreement for iRacing Studios to produce standalone IndyCar titles for consoles and PCs. As part of the agreement, iRacing Studios will release an IndyCar title for PlayStation, Xbox, and Steam in the second half of 2026. The new product will mark the first dedicated IndyCar game in more than two decades. Continue reading →

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Penske Drives His Porsche 963 RSP

Posted on 22 August 2025 by Ken Zino

Porsche AG said today that Roger Penske took the wheel of the Porsche 963 RSP,* a one-off creation bearing his initials, for the first time. The car was later showcased during Monterey Car Week in California before joining his private … Continue reading →

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Production of Ford GT Mk IV Track Day Cars Ending

Posted on 15 August 2025 by Ken Zino

Ford Performance (NYSE: F) said today that it is about release the third and final wave of production of the Ford GT Mk IV. After nearly a decade of hand assembling every Ford GT of this generation in the same facility, this run will mark the end of this line for the road and race cars.

“With the majority of the 67 total units produced already in the hands of customers, Ford Performance is now taking orders on the remaining cars. Created in conjunction with our GT racing partner Multimatic Motorsports, the Mk IV boasts technology that exceeds that of most GT race cars and on-track capabilities unimaginable for the street. The Ford GT Mk IV finds itself perfectly placed as a collector car that will be too thrilling to be kept in the garage,” said Mark Rushbrook global director of Ford Performance. Continue reading →

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Cadillac Off-Roader – Elevated Velocity

Posted on 14 August 2025 by Ken Zino

Cadillac today revealed the so-called Elevated Velocity concept. It is said to be a continuation of the Cadillac V-Series performance formula. [It’s not available for sale yet – Autocrat] This off-roader built on an elevated platform appears to be a serious concept that is winding its way through the sand, rocks, and mud of the GM bureaucracy to become a production vehicle. Yes, an off-road Cadillac?! Continue reading →

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Honda Racing Starts Merchandise and Memorabilia Sales

Posted on 13 August 2025 by Ken Zino

Honda Racing Corporation (HRC), the global racing branch of Honda, will launch a new merchandise and memorabilia business this week during California’s Monterey Car Week. To commemorate the new memorabilia business, HRC will auction the Honda V10 engine used by Ayrton Senna in his McLaren Honda MP4/5B during the final two rounds of the 1990 Formula 1 season. The historic engine will be auctioned by Bonhams during The Quail, A Motorsports Gathering at Quail Lodge on 15 August.
“Throughout our history, Honda has won at the highest levels of motorsports all over the world, and the new HRC merchandise and memorabilia business is all about sharing our incredible racing heritage with our race fans in exciting new ways,” said Jon Ikeda, senior vice president, Honda Racing Corporation US. “HRC will build an even stronger connection with Honda and Acura enthusiasts by offering exclusive opportunities to own a piece of racing history, including limited-edition collectibles and rare artifacts from our storied legacy in motorsport.”

Continue reading →

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Palou Takes Fourth IndyCar Drivers’ Championship

Posted on 11 August 2025 by Ken Zino

Alex Palou’s third-place finish yesterday at the Bitnile.com Grand Prix of Portland resulted in his fourth NTT IndyCar Series drivers’ championship in five years, as well as his third-consecutive title. The Chip Ganassi Racing driver now has eight victories on the season with two races left of the 2025 season. Honda as a result took manufacturers’ championship. This is Honda’s seventh NTT IndyCar Series manufacturers’ title, and 11th in American Open Wheel Racing. Continue reading →

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Avoidable Contact – IndyCar Penalizes Kyffin Simpson

Posted on 8 August 2025 by Ken Zino

IndyCar today announced a six-position starting grid penalty for the No. 8 Chip Ganassi Racing entry for avoidable contact involving driver Kyffin Simpson during the Sunday 27 July 27 race at WeatherTech Raceway Laguna Seca during the Grand Prix of Monterey The penalty comes after a post-race review of the Lap 1, Turn 6 incident with the No. 60 entry of Meyer Shank Racing driven by Felix Rosenqvist. Continue reading →

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Hypercar, Hyper Price – 2026 Corvette ZR1X

Posted on 6 August 2025 by Ken Zino

Chevrolet (NYSE: GM) said today that the 2026 Corvette ZR1X, inarguably the most advanced Corvette ever, will be available with an exclusive, limited production Quail Silver Limited Edition model. It will debut at this year’s “The Quail, A Motorsports Gathering,” in Carmel, California on August 15. There will also be the debut of GM Design’s concept car for the future C9 Corvette. Continue reading →

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Corvette Claims Production Car Records at Nürburgring

Posted on 4 August 2025 by Ken Zino

A Chevrolet Corvette Z06, ZR1 and ZR1X recently ran the 12.9-mile Nürburgring Nordschleife circuit where it’s said, for the first time in the track’s history, an automaker brought three different cars with three non-race-car drivers to record three lap times in a single visit. Three of the Chevrolet engineers who helped develop these cars drove the so-called Green Hell. While amateurs of a sort, all have extensive experience and advanced driving credentials.

“No auto manufacturer has done a Nürburgring lap attempt like this before,” said GM President Mark Reuss. “From development through production, and now at the Nürburgring Nordschleife, the Green Hell, we have clearly shown there is no limit to what our GM engineers and vehicles can accomplish. These are the best Corvettes in history, period.” Continue reading →

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IndyCar – Palou 8 wins for 14 Taking Grand Prix of Monterey

Posted on 28 July 2025 by Ken Zino

Alex Palou driving the #10 DHL Chip Ganassi Racing Honda continued his IndyCar dominance yesterday at Laguna Seca by taking his eighth victory in fourteen races at the Java House Grand Prix of Monterey. Palou set the fastest lap time of the race at 70.7851seconds and 113.821 mph. Christian Lundgaard driving the number 7 Arrow Mclaren with Chevy power finished second. McClaren was also having a banner day in Formula One. McLaren Formula One drivers Lando Norris and Oscar Piastri, finished first and Second at the Belgian Grand Prix. Pato O’Ward in the other Arrow McLaren finished fourth after starting second. O’Ward is the reserve driver for the McLaren Formula One team.  

“Amazing day. Number one! Almost one-two for Honda, but two podium finishes is still great,” said Palou. “We had amazing speed all weekend and got our 8th win of the season. I couldn’t have asked for more from this year. I’m ready and hungry for more, of course, but I couldn’t be more proud (sic) of everything this #10 team has achieved.” Continue reading →

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Another Corvette C9 Concept from SoCal

Posted on 24 July 2025 by Ken Zino

“Our Advanced Design teams are dedicated to shaping the future, driving innovation, and exploring what’s possible,” said Bryan Nesbitt, vice president of global design. “The California Corvette concept is another example of forward-thinking design. We invited multiple GM studios to envision Corvette-inspired hypercars, the first of which was revealed by our UK studio in March. The California team has now delivered a complementary study that honors Corvette’s legendary performance, while infusing it with their own distinctive vision.” Continue reading →

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Milltek Performance Exhausts Debut for BMW, Porsche

Posted on 11 July 2025 by Ken Zino

Milltek* is debuting high-performance exhausts for BMW and Porsche Hybrids at the Goodwood Festival of Speed now underway. Both exhausts for the BMW and Porsche fit after the standard particulate filter. Therefore there is no change to their official emissions certification numbers. Continue reading →

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Nürburgring – BMW M2 CS Beats Audi RS-3 Record

Posted on 3 July 2025 by Ken Zino

BMW said today that the new BMW M2 CS setsa new benchmark on the legendary Nordschleife racetrack of the Nürburgring on 11 April 2025. Driven by BMW M development engineer Jörg Weidinger, it completed the 12.9-mile Nürburgring-Nordschleife circuit in 7:25.5, beating the previous best time for compact cars by eight seconds. In March Audi set a new record lap in the compact vehicle class on the Nordschleife at 7:33.123 minutes. Depending on the ongoing Trump tariff wars, Audi might still retain the lower price entry point for a top Nordschleife runner., depending on who you value – in currency units – the ~8 seconds in elapsed times. Continue reading →

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First Look – Explorer Tremor Off Roader

Posted on 24 June 2025 by Ken Zino

“When we set out to develop an Explorer Tremor, we challenged ourselves to do something different. We wanted to build an off-road machine engineered to handle challenging terrain,” said Matthew Duffield, Explorer brand manager.

“Working closely with Brian Naspinsky, our Explorer Vehicle engineering manager, and his team, we set out to create an Explorer that could confidently tackle muddy trails, sandy beaches, and rocky mountain passes. We looked at every aspect of the vehicle, from its suspension and drivetrain to its underbody protection and technology, and made targeted improvements to enhance its off-road performance,” claimed Duffield. Continue reading →

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