Honda UK said today that it is helping people to ‘Go electric’ by offering eNy1 Electric Elegance for the same monthly payment* as HR-V Hybrid Advance. The all-new eNy1 is available with 5.9% APR and a £8000 deposit. For £346 per month, customers can choose between eNy1 Electric Elegance or HR-V Hybrid Advance for the exact same monthly payment.* The offer is valid from 1 December 2023 until 31 January 2024. It’s the latest example of how the proposition that EVs are too expensive ignores marketplace competition combined with automaker advantages of scale and decades of innovation in manufacturing, design and cost cutting will relentlessly and inevitably make EVs desirable.
“We want to make it easier for consumers to make the transition to electric vehicles and we know that the price point of EVs is one of the main concerns people have,” said Rebecca Adamson, Head of Automobile at Honda UK. “We have decided to make our eNy1 Electric Elegance the same monthly payment as our HR-V Hybrid Advance equivalent, allowing customers to choose the powertrain that suits them best.” Continue reading








US Light Vehicle Sales up Again in November 2023
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US Light Vehicle (LV) sales grew by 8.5% year-on-year (YoY) in November, to 1.22 million units, according to preliminary estimates from the respected consultancy GlobalData.* The daily selling rate was estimated at 48,900 units/day in November, compared to 48,200 units/day in October. Despite the uptick in the daily selling rate, it appears that November sales were slightly disappointing, with Thanksgiving and Black Friday sales not delivering quite as robust an acceleration as hoped.
“With the UAW strikes over, the industry could focus on more typical matters of LV demand and the extent to which Thanksgiving sales would spur the market, against the backdrop of many households feeling squeezed and interest rates remaining high. In the end, sales grew by 8.5% YoY, but there was a feeling that results could have been better. Continue reading →