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Category Archives: marketing
Annals of Marketing – Broad Arrow Auctions and BMW
Thus Broad Arrow Auctions makes its overseas live auction debut following annual North American sales events, including the Monterey Jet Center Auction and The Amelia Auction, where Broad Arrow is the official auction house of The Amelia (Concours d’Elegance). At each of these auctions, Broad Arrow claims rapid growth, continuing to increase total sales and the average value of cars sold year-over-year.
Founded in 1929, the Concorso d’Eleganza Villa d’Este is one of the world’s oldest concours d’elegance events. Hosted by BMW Group Classic and Grand Hotel Villa d’Este, Saturday’s tickets for the events at Villa d’Este are limited, while the parade of Historic Cars is open to the public on Sunday at Villa Erba. Broad Arrow’s auction will be held on Saturday 24 May 2025 at Villa Erba. Continue reading
General Motors via Cadillac F1 Bound in 2026
The move comes after Max Verstappen took the 2024 driver’s title driving for Red Bull at Las Vegas over the past weekend. An announcement of some sort was widely rumored in the paddock. This starts another era in F1 as Cadillac would be the first new team to join F1 since 2016 and the eleventh team on the grid. In addition to the Cadillac F1 partnership with GM, TWG Global owns and operates Andretti Global, Wayne Taylor Racing, and Spire Motorsports. [It will also open up a couple of driver’s seats in the world’s most expensive motor sports series. Seven different drivers won more than one race in 2024, which has two races remaining. Gentleman, let the driver speculation intrigue begin. Gentlewoman? – AutoCrat] Continue reading
Posted in auto news, marketing, news analysis, people, performance, racing
Tagged auto industry commentary, autoinformed.com, automotive blog, Automotive news and analysis, Cadillac Formula 1 Team Formula One, Dan Towriss, Formula 1, Ken Zino, Mario Andretti, Mark Walter, Max Verstappen, X @KenAutoinformed
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Hyundai Debuts 2026 IONIQ 9 EV SUV
Hyundai Motor Company today revealed IONIQ 9, a three-row, all-electric SUV in Los Angeles. The 110.3 kWh battery delivers a WLTP-projected driving range of 620 km [see footnote 2].* The E-GMP architecture delivers 10% to 80% recharge in 24 minutes[3]. The seven seat IONIQ 9 will be shown publicly at the LA Auto Show and on sale in Korea and the United States during the first half of 2025. Rollouts are planned for Europe and other markets subsequently. It has the longest wheelbase of any Hyundai model, at 3130 mm. (read AutoInformed.com on:Vast Executive Reorganization at Hyundai Group)
“IONIQ 9 embodies Hyundai Motor’s unwavering commitment and confidence in electrification,” said Jaehoon Chang, President and CEO of Hyundai Motor Company. “Based on Hyundai Motor Group’s acclaimed Electric-Global Modular Platform (E-GMP), IONIQ 9 offers outstanding interior space, providing customers with unique value while solidifying our leadership in the global EV market.” Continue reading
Posted in auto news, design and styling, electric vehicles, electronics, engineering, fuel economy or emissions, global warming, marketing, new vehicle, news analysis, shows and events
Tagged auto industry commentary, autoinformed.com, automotive blog, Automotive news and analysis, Hyundai 2026 IONIQ 9 EV SUV, Jaehoon Chang, Ken Zino, los angeles auto show, X @KenAutoinformed
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Stellantis Bets the Company on STLA Frame
Stellantis (NYSE: STLA) has debuted a new multi-energy Platform: dubbed STLA Frame. Purposely designed for full-size, body-on-frame trucks and SUVs, STLA Frame can use internal combustion, hybrid, hydrogen, battery electric (BEV) and range-extender electric vehicle (REEV) technologies. In short, struggling Stellantis’ future is dependent on this new architecture. (read AutoInformed.com on: Beleaguered Stellantis Cuts 2024 Financial Guidance, and Stellantis Q3 2024 – Shipments and Revenues Plunge)*
“Like STLA Medium and STLA Large, STLA Frame combines an unprecedented range with new levels of capability and performance to offer best-in-class range, payload and towing for our customers who need reliable and powerful trucks and SUVs, to haul their families or power their businesses,” said Stellantis CEO Carlos Tavares. “With full EV and extended-range EV tech coming soon, we’re bringing ‘no compromise’ solutions to buyers who may be hesitant on trying their first electric vehicle. We’re proud of this engineering marvel and look forward to seeing it come to life in our upcoming product blitz on Jeep and Ram.” Continue reading
Posted in auto news, electronics, engineering, fuel economy or emissions, global warming, manufacturing, marketing, milestones, mobility company, news analysis, shows and events
Tagged auto industry commentary, autoinformed.com, automotive blog, Automotive news and analysis, carlos tavares, jeep, Ken Zino, ram, Stellantis, STLA Frame, X @KenAutoinformed
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October Global Light Vehicle Sales Rate at 93 Million
The Global Light Vehicle (LV) selling rate for October stood at 93 million units/year, according to an analysis released today by the respected GlobalData consultancy.* Year-over-Year, market volumes rebounded from the previous months’ downward trend. YoY sales were up 6% versus October 2023. However, Year-to-Date sales have a modest increase of 1% compared to the same period last year.
“In October, sales experienced a resurgence across most regions. Sales in China grew 5% YoY, as the domestic market saw a modest recovery driven by subsidies and the ongoing price war. In the US, sales grew nearly 12% for the month, driven by additional selling days and new model releases. Finally, sales in Western Europe remained broadly flat, as the region continues to experience significant political and economic headwinds,” the GlobalData forecast team said. Continue reading
On Sale? New Vehicle Incentives Rise in October
Kelley Blue Book data reported today shows that the average transaction price (ATP) for a new vehicle in the U.S. was $48,623 in October, up from September and higher than year-ago levels. Incentives increased again as many automakers try to clear their inventory. The electric vehicle ATP dropped month-over-month, but was higher year over year, with incentives at their highest level this year.
“’Tis the season for automakers to make their final push for 2024 sales,” said Cox Automotive Executive Analyst Erin Keating. “While some automakers focus on managing production, many will likely maintain or even increase their seasonal incentives to attract buyers. With competition intensifying, these strategies will be crucial in maintaining market share and driving end-of-year sales. Our team is generally optimistic for new-vehicle sales to close out the year – extra incentives will certainly help.” Continue reading
First Look New 2025 Acura ADX Compact SUV
Acura today unveiled the Acura ADX, an all-new premium compact SUV. It’s targeting young buyers to the performance brand with ”an engaging driving experience, a feature-rich interior and top-class cabin and cargo space that supports their active lifestyles.” The new ADX will begin arriving at Acura dealers in early 2025 with a price range starting in the mid-$30,000 range at a time when performance is losing its appeal to younger shoppers, who are viewing car buying as a mathematical equation with lower prices winning.
“The all-new Acura ADX is an exciting new gateway model for the Acura brand expanding our performance SUV lineup to four exceptional models in the most popular segments,” said Mike Langel, assistant vice president, Acura National Sales. “ADX will hit the heart of the premium compact SUV segment, which has grown significantly over the past few years.” Continue reading
First Look – Freshened VW 2025 Golf GTI and Golf R
Volkswagen of America says that the 2025 Golf GTI will be offered in three trim levels – S, SE and Autobahn. In addition to the 2025 Golf R, a new Golf R Black Edition joins the line. However, at a time when car shoppers are sunning expensive models, pricing and availability for the 2025 Golf GTI and Golf R will be announced closer to an undisclosed launch date. Kelley Blue Book data shows that the average transaction price (ATP) for a new vehicle in the U.S. was $48,623 in October, up from September and higher than year-ago levels. Incentives increased again as many automakers work to clear their inventory.
“Golf R offers a 13 horsepower increase, making this the most powerful Golf model ever produced by Volkswagen. Refreshed exterior and interior designs offer a more modern and stylish look, with new color options, wheel designs, interior accents, and upgraded infotainment,” VW said in a release. Continue reading
Nissan Motor Posts Disastrous First Half Results
Nissan Motor Company today in Japan announced weak financial results for the six-months ended 30 September 2024. Net revenue decreased by ¥79.1 billion year-over-year (YOY) to ¥5.98 trillion yen, with consolidated operating profit decreasing ¥303.8 billion to ¥32.9B. This was a paltry operating profit margin of 0.5%. Net income was ¥19.2 billion. Global sales volumes decreased year-on-year to 1.6 million units.*
“Profitability was affected by higher selling expenses and inventory optimization efforts, particularly in the US, along with rising manufacturing or monozukuri costs,” Nissan said in its earnings release. It’s also selling 149,028,300 shares of Mitsubishi, which will reduce Nissan’s stake in Mitsubishi from 34.07%. It could be the beginning of the end of alliances within the Renault-Nissan-Mitsubishi Alliance or the complete demise of the Alliance. Continue reading
Posted in auto news, financial results, manufacturing, marketing, mobility company, news analysis, results
Tagged auto industry commentary, autoinformed.com, automotive blog, Automotive news and analysis, China Trade Wars, Guillaume Cartier, Ken Zino, Makoto Uchida, Nissan Arc business plan, Nissan Motor Company, X @KenAutoinformed
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BMW Q3 2024 Profits Drop 61%
BMW AG posted results yesterday for Q3 of 2024 that saw earnings at €1696 million compared to 2023 at €4352M for a plunge of -61.0%. It was the worst quarterly performance in ~four years. Consequently, its stock took a beating.
“Group revenues remained significantly down on the previous year in the third quarter of 2024 at 32,406 million (2023: € 38,458 million; -15.7%; adjusted for currency effects -15.3%). The primary reasons for this decline were negative volume effects and product mix effects in the Automotive segment resulting from delivery stops related to the supplied ABS [There were ~1.5 million vehicles recalled for a bad braking system- Autocrat], among other factors,” BMW said in an earnings release. Continue reading
AC Ace Classic electric at SEMA 2024 – Bring Money
AC Cars unveiled the AC Ace Classic electric at the SEMA 2024 show in Las Vegas today with electrified performance technologies partner TREMEC Electric GT. With 49 examples available for the launch, the new AC Ace Classic electric can be reserved exclusively at the SEMA show and by visiting here. Priced at $275,000 (£212,000) before tax and any personalization or custom options. It’s available as left- and right-hand drive and intended for US as well as UK clients. Continue reading
October 2024 US Light Vehicle Sales Up at 1.34 Million
Light Vehicle (LV) sales grew by 11.5% year-on-year (YoY) in October 2024, to 1.34 million units. Although the month had two additional selling days than it did in 2023, sales still exceeded expectations and provided a more cheerful perspective on the industry than has generally been the case in recent months, according to preliminary estimates released today by the respected GlobalData consultancy.
“Sales have generally disappointed for much of 2024, but October provided a pleasant change of pace. While the fundamentals of the market have probably not shifted to a great extent, some consumers appear to have been enticed by the gradual uptick in incentives, allied with greater vehicle availability and an easing in interest rates. A number of brands highlighted how Electric and Hybrid Vehicles performed better,” said David Oakley, Manager, Americas Sales Forecasts, GlobalData. Continue reading
Posted in auto news, economy, manufacturing, marketing, news analysis, sales
Tagged auto industry commentary, autoinformed.com, automotive blog, Automotive news and analysis, Biden Administration economic recovery, David Oakley, GlobalData, Jeff Schuster, Ken Zino, X @KenAutoinformed
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F1 – Qatar Investment Authority Buys Into Sauber
QIA was founded in 2005 to invest and manage the state reserve funds. QIA is among the largest and most active sovereign wealth funds globally. QIA invests across a wide range of asset classes and regions as well as in partnership with institutions around the world “to build a global and diversified investment portfolio with a long-term perspective that can deliver sustainable returns and contribute to the prosperity of the State of Qatar.” It is the subject of controversies, including its dealings with Russia, embezzlement charges of former executives, its ownership of Heathrow airport, the PGA tournaments, the football World Cup, among others. Continue reading →