Ford Motor Company (NYSE: F) said in Dearborn today that it is the No. 1 US automaker on the basis of vehicles assembled1, hourly autoworkers employed in America and vehicles exported from America to other countries3, according to 2022 data from S&P Global Mobility. Overall, nearly 80% of the vehicles Ford sells in the US are assembled in the US.2 The export number of 260,000, and perhaps others, could be subject to discussion and nuance. For almost a decade BMW Manufacturing, Spartanburg, has led the US-made exported category. The latest data released in February show BMW led the nation in automotive exports by value, according to the US Department of Commerce. The South Carolina plant exported 227,029 BMW Sports Activity Vehicles and Coupes during 2022 with an export value of ~$9.6 billion. (autoinformed.com on:BMW Manufacturing is Largest US Automotive Exporter)
“Ford has bet on American workers, including the UAW, more than any other automaker. This commitment combined with great product and innovation, has earned us the loyalty of customers and returned Ford to America’s best-selling brand so far this year. We could make different decisions, as many others have done to reduce costs, but Ford is different. We will find ways to be lean and competitive while investing in our home market,” claimed Jim Farley, Ford president and CEO. This is, of course, a UAW contract negotiation year starting this summer with many recent Ford jobs going to Southern states hostile to unions.
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Lancia Pu+Ra HPE – Concept Car or Furniture?
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In Turin this week Lancia revealed the Pu+Ra HPE, a car symbolizing Lancia’s new era. The concept car (marketing babble alert> “Lancia Pu+Ra HPE: Pu+Ra refers to the brand’s new, pure and radical design language, while HPE stands for High Performance Electric, a car that is Eco-sustainable, exciting and evolved, all at the same time. It defines the brand’s vision for the next 10 years, in terms of range, charging time and efficiency, for market-leading performance,” Lancia said.
The acronym HPE was used for the first time in the 1970s for the still stirring Lancia Beta, standing for “High Performance Estate.” Simply put, the provocative design idea is to provide a car whose interior is inspired by Italian design so that it is less car-like and more home-like <video). Continue reading →