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Tag Archives: Toshihiro Mibe
Nissan and Honda Sign Integration MOU!
Nissan Motor Co. (7201T. NSANY ADR) and Honda Motor Co. (NYS: HMC) have signed a memorandum of understanding (MOU) to start discussions and considerations toward a business integration between the two companies through the establishment of a joint holding company. In effect this will be the merger of the two companies with Honda as the stronger member so to speak given Nissan’s perilous operating results. It also raises questions about the continuance of Honda’s business ventures with General Motors.* What it does potentially do is create the world’s third largest automaker with potential annual sales of ~8-9 million, behind Toyota and struggling Volkswagen.
AutoInformed opines that as with all such complex multi-national corporate mergers, the details at the outset and more importantly in the final agreements and their implementation are key to its success. Given the twists and turns of the road and diverse corporate cultures of the participants – where there are no balance sheet entries – this is an endurance race that makes the 24 hours of Le Mans look like a 30-second TV spot. It also likely makes the venture subject to US SEC regulations, including form 4F and forward looking statements. Continue reading
Posted in auto news, car sharing, connected vehicles, economy, electric vehicles, engineering, manufacturing, marketing, milestones, mobility company, news analysis, people, shows and events
Tagged auto industry commentary, autoinformed.com, automotive blog, Automotive news and analysis, carlos ghosn, General Motors and Honda, Honda Motor Co and Nissan Motor Co integration MOU, Ken Zino, Makoto Uchida, Nissan Mitsubishi, Toshihiro Mibe, U.S. Securities and Exchange Commission Form F-4, X @KenAutoinformed
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Honda and Nissan Sign MoU for EV Technology Sharing
Nissan Motor and Honda Motor said today in Japan that they have signed a memorandum of understanding whereby they will begin a feasibility study of a strategic partnership in the fields of vehicle electrification and intelligence. In what looks like a re-run of the Nissan Renault alliance that pursued economies of scale, the intense capital costs required to develop EVs and autonomous vehicles is making for what would have previously been unlikely hookups.
Honda and Nissan, Japan’s second and third largest automakers, will study sharing automotive software platforms, core components related to EVs, and complementary products. Continue reading
Posted in alternative fuels, auto news, electric vehicles, electronics, engineering, global warming, manufacturing, milestones, mobility company, news analysis, software defined vehicles
Tagged auto industry commentary, autoinformed.com, automotive blog, Automotive news and analysis, Chinese EV export threat, Ken Zino, Makoto Uchida, Toshihiro Mibe, trade wars
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Car Star Wars – Honda Debuts New Global EV Line
“The mobility we dream of is not an extension of the trend of ‘thick, heavy, but smart’ EVs,” said Toshihiro Mibe, Global CEO of Honda. “We will create a completely new value from zero based on thin, light and wise as the foundation for our new Honda 0 EV series to further advance the joy and freedom of mobility to the next level.” Continue reading
Posted in autonomous vehicles, connected vehicles, design and styling, electric vehicles, electronics, global warming, milestones, mobility company, news analysis
Tagged advanced driver assistance system, artificial intelligence, auto industry commentary, autoinformed.com, automotive blog, Automotive news and analysis, car Star Wars, connected cars, Honda 0 EV Series concepts, Honda Saloon and Space-Hub concepts, Ken Zino, Shinji Aoyama, Toshihiro Mibe
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Honda, LG Energy Solution Break Ground for New Ohio Plant
The location of the joint venture between Honda and LGES was announced on 11 October 2022, and was formally established on 12 January 2023. The plant aims to start mass production of pouch-type lithium-ion batteries by the end of 2025, to be provided exclusively to Honda auto plants to produce EVs to be sold in North America. Continue reading
EV Battery Gold Rush – Honda and GS Yuasa JV Announced
The two companies will discuss specifics with the goal of establishing a joint venture company by the end of 2023 for battery production methods as well as the establishment of a supply chain for key raw materials and a “highly-efficient” battery production system. Continue reading
Honda to Abandon IC Engines – Global Electrification by 2040
As part of sweeping initiatives that will also drastically alter Honda’s motorcycle and small engine businesses that make Honda the world’s largest power unit manufacturer, Honda will also try to achieve carbon neutrality for all products and corporate activities Honda is involved in by 2050. Continue reading

First Glance – Acura Hybrid SUV
“Honda will reallocate more development and production resources into hybrid models to accelerate the market launch ahead of the original schedule and increase the number of compelling products,” said Toshihiro Mibe, global CEO of Honda Motor Co., Ltd. “We have made steady progress in the development of hybrid vehicle technologies, where Honda has strengths, based on our belief that hybrid models will continue to be the key to addressing environmental challenges.” [Today Honda posted its first Japanese full-year loss in history taking ~$9 billion in costs to restructure its electric-vehicle business. Honda also dumped its longer-term EV sales forecast.-AutoCrat] Continue reading →