Tag Archives: auto industry commentary

Recalls – Ford E-350, E-450 with Dual Rear Wheels

Ford Motor Company is once again recalling model year 2021-2022 E-350 and E-450 vehicles equipped with dual rear wheels. A bad connection between the power steering pressure line and the brake-hydro boost unit can cause a sudden loss of power steering fluid, according to documents made public today by The National Highway Traffic Safety Administration. This is a modification of a previous recall on the trucks, NHTSA 22V-089, Ford Field Service Action 22S08. These vehicles are often used as buses. Continue reading

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Ford Recalls 2023 Explorers for Loose Steering Knuckles

Ford Motor Company (Ford) is recalling some 2023 Explorer vehicles because the right-front lower fastener connecting the steering knuckle and strut may be loose or missing, according to document made public by The National Highway Traffic Safety Administration today. Lincoln Aviator models made at the same plant, Chicago Assembly, are not affected by this safety defect.

A loose or missing connection between the knuckle and strut can cause improper tire alignment, resulting in a steering pull or require increased steering effort. Moreover, the brake hose may contact the tire and become damaged, resulting in a brake fluid leak and a loss of braking. Either of these circumstances can increase the risk of a crash. Continue reading

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Annals of Marketing – Lexus and the LA Clippers

The LA Clippers said this week that Lexus will be named “the official luxury vehicle of the LA Clippers and Intuit Dome,” with a Lexus Courtside Lounge at the new arena. Lexus joins naming rights partner Intuit and AT&T, Pechanga, and Ticketmaster as Intuit Dome Founding Partners. Ex-Microsoft pooh-bah Steve Balmer now owns and runs the Clippers. The monetarily peripatetic team was formerly of Buffalo and San Diego.

The Clippers history with arenas is troubled. They fled the Los Angeles Memorial Sports Arena in 1999 for Staples Center (nowadays Crypto.com Arena; that’s com not con), which they shared as an unloved stepchild with the Los Angeles Lakers and the National Hockey League’s LA Kings. The rental deal with the Lakers required the removing and then re-installation of Laker memorabilia and sponsorship logos and other stuff  before and after their games. Hardly five easy pieces – so to Jack Nicholson speak  – with our fond memories of his courtside Lakers seats where he held court at the Forum and Staples Center. Continue reading

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Ford Trends – Climate Change and Post Covid Consumer Views

Jen Brace, Trends and Futuring Manager at Ford Motor (NYSE: F) yesterday noted several trends in global research that show post-pandemic shifts in consumer sentiment and how people are reacting to technology by rewriting the rules of living, working, buying, and traveling. The self-professed “data nerd” shared the latest Ford consumer research with the Society of Automotive Analysts via Zoom. Continue reading

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California – Equitable EV Charging for Multi-Family Housing?

“The State of California is leading the way to transition our transportation system to 100% zero-emission vehicles, but the millions of drivers who don’t have access to at-home charging are at risk of being left behind,” said McCarty. “If we want all Californians to have access to electric mobility, we must provide them with convenient and affordable public charging options where they already park: the curb.” Continue reading

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Stellantis Posts Record 2023 Results – €18.6B Net

“As we just passed the three-year mark since Stellantis’ inception, I warmly thank our teams who are executing at the highest levels and contributing greatly to our growth story, even in the strongest of headwinds. Today’s record financial results are proof that we have become a new global leader in our industry and will remain rock solid as we look to a turbulent 2024. Thanks to our flexible technology and product roadmap, we are prepared to address the various scenarios that could arise and to continue delivering on our Dare Forward 2030 targets,” said Carlos Tavares, CEO. Continue reading

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GM Expands Super Cruise Network in North America Again

“GM is all-in on safely deploying Super Cruise as we make the technology available on more vehicles, more roads and for more people to enjoy. A key part of that is expanding the road network, in this case nearly doubling it again, with LiDAR mapped highways. High precision LiDAR mapping gives us an operating domain where we are confident in Super Cruise’s abilities, “said Anantha Kancherla, GM vice president of ADAS. Continue reading

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Annals of Marketing – G-Class Stronger Than Diamonds

Mercedes-Benz today announced a global campaign with the G-Class Stronger Than Diamonds edition, claimed to be “a very special symbol of love limited to just 300 units worldwide.” The marketing campaign, dubbed “A love that lasts forever. Stronger than diamonds,” is on Mercedes-Benz social media channels. Continue reading

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BMW i Ventures Invests in Skylo Technologies

Skylo has launched its initial service across US, Canada, and Europe, in partnership with major chipset makers including Qualcomm, Samsung, MediaTek, and Sony, together with the leading device OEMs and mobile carriers, such as Deutsche Telekom. Continue reading

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Annals of Marketing – Dag Ødegaard’s F-150 Lightning

“This is a dream vehicle for us especially as we love the USA and Texas so much,” Ødegaard said. “Finally we don’t have to drive two cars to transport two teenage children, my wife and all our luggage to our cabin in Trysil. In particular, the fact that it has five seats means that we can finally afford (sic) to buy ourselves a proper family pickup, which is also fully electric and packed with new technology. It is absolutely outstanding both in terms of comfort, space and driving.” Continue reading

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Toyota Cleans Daihatsu House Over False Tests

“President-to-be Inoue has for many years been working on structural reform of Toyota’s Latin American business, including a renewed regional management system involving Brazil and Argentina. Despite the many difficult decisions he has had to make, he is a leader who has moved reforms forward by implementing thorough dialogue with front-line members. Utilizing this experience, he will lead the revitalization of Daihatsu as the person responsible for ‘on-site management,’ Executive Vice President-to-be Kuwata will promote corporate cultural and organizational reform initiatives by leveraging his experience in human resources and on-site management,” Toyota said. Continue reading

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Daihatsu Ousted from CJPT for Certification Fraud

“CJPT has decided to accept Daihatsu’s request based on the belief that the continued inclusion of Daihatsu in activities will not gain the understanding of the public needed to progress its projects to build the future together,” CJPT said. Continue reading

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Kia Recalls 2024 Tellurides for Sudden Engine Failures

Kia America  (Kia) is recalling 2024 Telluride vehicles because the engine valve springs may break while driving, which can result in a sudden loss of power and possibly create a hole in the engine block, which is a fire hazard. Abnormal engine noise, check engine light illumination, and a rough running engine are warning signs that the driver may notice before the engine fails. Tellurides are made in Georgia at a non-unionized plant.

National Highway Traffic Safety Administration today released the required recall filing. Kia told NHTSA that “The engine valve springs may break while driving due to fatigue cracking as a result of damage to the springs during manufacture by the supplier. A broken valve spring may result in a loss of motive power. In rare cases, a hole in the engine block may occur due to a broken valve entering the combustion chamber.” Continue reading

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Nissan Recalls LEAF EVs for Bad Rearview Cameras

Nissan North America (Nissan) is recalling ~58,000 model-year 2018-2022 LEAF electric vehicles because damage to the camera harness can cause distortion or loss of the rearview camera display image. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard number 111, “Rear Visibility.” If the rear view image is not available, rearward visibility may be reduced, potentially increasing the risk of a crash. The recalled Leaf models were made at the non-unionized Smyrna, Tennessee assembly plant. Continue reading

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Mercedes-Benz Recalls GLC models for Headlight Glare

Mercedes-Benz USA (MBUSA) is recalling more than 15,500 vehicles because the headlights may be incorrectly adjusted too high during production and create a glare for oncoming traffic. As such, these luxury vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard number 108, “Lamps, Reflective Devices, and Associated Equipment.”

The recall was made public today by the National Highway Traffic Safety Administration. Th recall appears to have been set in motion by an Insurance Institute for Highway Safety (IIHS) rating of GLC (253 platform) vehicles more than one year ago, including their headlamp adjustments. Continue reading

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