Category Archives: electronics

EVs, PHEVs Worse Than Gas Vehicles On Power 2024 IQS

“Proponents of battery electric vehicles (BEVs) often state these vehicles should be less problematic and require fewer repairs than gas-powered vehicles since they have fewer parts and systems. However, newly incorporated repair data shows BEVs, as well as plug-in hybrid electric vehicles (PHEVs), require more repairs than gas-powered vehicles in all repair categories. “Owners of cutting edge, tech-filled BEVs and PHEVs are experiencing problems that are of a severity level high enough for them to take their new vehicle to the dealership at a rate three times higher than that of gas-powered vehicle owners,” Hanley said. Continue reading

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Chinese Trade Wars – Exports Growing, Prices Dropping

Two very real problems are increasing for non-Chinese global automakers. First, is the penetration rate. This is the market share of the vehicles that are the future of the companies that will survive what is an historic reshaping of a global industry. Here, so-called New Electric Vehicles – [NEVs – battery electric vehicles, plug-in hybrids and range-extended electric vehicles combined] that have been heavy promoted, subsidized and pushed forward by the Chinese government are now accounting a 43% share in April, an historic high. The economies of scale are enormous and a clear Chinese competitive advantage. Continue reading

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Michigan Central Station Reopening June 6th

“Michigan Central means a great deal to us all. In many ways, this building tells the story of our city. This Station was our Ellis Island – a place where dreamers in search of new jobs and new opportunities first set foot in Detroit. But once the last train pulled out, it became a place where hope left. In 2018, I decided it was time to change that by re-imagining this station as a place of possibility again. Over the past six years, Ford Motor Company and teams of forward thinkers, designers, community leaders, and more than 3000 skilled tradespeople have worked to bring this landmark back to life,” said Ford Executive Chair Bill Ford. Continue reading

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GM Changing Software and Services Organization

“GM’s journey toward a tech-forward future is clearer than ever, thanks to the exceptional talent within our team and the leadership of Baris and Dave,” said GM Chair and CEO Mary Barra. “They bring energy and vision, combined with extensive technical and management experience, that will continue to strengthen our software engineering and product teams. These elevated roles will ensure continuity, speed, and quality as software becomes even more central to the vehicle.” Continue reading

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OPTIQ EV- Cadillac Introduces an Entry Level Compact SUV

Cadillac today revealed the new 2025 OPTIQ, an entry-level Cadillac luxury EV. OPTIQ is the least-expensive EV in lineup. This is Cadillac’s fourth EV, positioned below the barely-selling LYRIQ mid-size crossover, with a base price of ~$59,000. This fall OPTIQ … Continue reading

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Volkswagen Group Recalls ID.4 EVs for Bad Software

Volkswagen Group of America is recalling ~80,000 2021-2023 ID.4 compact electric SUVs. Bad software in the affected electric vehicles may have center displays and instrument panel displays from LG Electronics in Poland that do not boot, or that sporadically reset. This can result in loss of speedometer information or loss of rearview camera image. Continue reading

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EVs – Honda to Invest ~$65 Billion Through 2030

Honda Motor company Global CEO Toshihiro Mibe said today that it will invest ¥10 Trillion (~$65 billion) through 2030 on its electrification strategy as part of a vast reorganization or re-prioritization of its corporate strategy. Through the establishment of a vertically-integrated EV value chain with a central focus on batteries, as of 2030, Honda will reduce the cost of the battery to be procured in North America by more than 20% compared to the cost of current batteries. Honda promised it will establish a competitive business structure with an aim to reduce overall production cost by approximately 35%. Honda already has secured enough batteries for the planned production of approximately 2 million EVs per year. Continue reading

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Honda and IBM MoU on Software-Defined Vehicles

“The MOU outlines areas of potential joint research of specialized semiconductor technologies such as brain-inspired computing *[2 ] and chiplet technologies, with the aim to dramatically improve processing performance while, simultaneously, decreasing power consumption. Hardware and software co-optimization is important to ensure high performance and fast time to market. To achieve such benefits and manage design complexity for future SDVs, the two companies also plan to explore open and flexible software solutions,” Honda said in a release from Tokyo. Continue reading

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Annals of Marketing – Audi Electric Mountain Bike

Audi of America said this morning that it will increase its range of e-mobility products with the launch of a limited-edition enduro-style electric pedal assist mountain bike – dubbed eMTB – powered by Fantic. It becomes available through Audi Genuine Accessories by the summer of 2024. The Audi eMTB has livery said to be inspired by the design of Audi’s electrified Dakar Rally-winning RS Q e-tron race car. Audi eMTB at ~$9795 comes from a deal with Italian motorcycle and e-bike manufacturer Fantic based upon its XEF 1.9 Factory enduro e-bike. Continue reading

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Ford Maverick Pickups Recalled for Tail Light Failures

Ford Motor Company is recalling more than 243,000 Maverick vehicles. The Body Control Module (BCM) on 2022-2024 models may deactivate one or both rear tail-lights without warning. The problem appears to simple math error during the design phase of product development. The rear lamps use two position bulbs on a single circuit. However, the BCM current threshold was calibrated to the current draw for one bulb. This is a variation and expansion of a previous rear light recall. Continue reading

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Sudden Power Loss Recall – Bronco Sport, Maverick Trucks

“An insufficient calibration strategy for detecting sudden battery degradations during a drive cycle can lead to (a) a vehicle that is unable to restart after an auto start/stop event or (b) experience a stall while coming to a stop at low speed. Either may be accompanied by a loss of 12-volt accessories, including hazard lights,” Ford said in the required filing with the National Highway Traffic Safety Administration, which the Federal safety agency made public today. NHTSA prompted the recall. Continue reading

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EV Grumblings – 2025 Toyota Camry Will Be Hybrid Only

The 2025 Toyota Camry sedans are expected to arrive at Toyota dealerships in late spring 2024 with a starting Manufacturer’s Suggested Retail Price (MSRP) of $28,400* – more than $400 less than the outgoing Camry Hybrid base grade and includes more standard features. It is a formidable entry in AutoInformed’s view. Continue reading

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Ford Again Recalls Bronco Sport and Escape SUVs for Fires

Ford Motor Company (NYSE: F) is recalling more than 420,00 2022-2023 Bronco Sport and 2022 Escape vehicles because of engine fires. Affected SUVs are equipped with 1.5-liter engines where a fuel injector may crack and leak fuel inside the engine compartment, Ford said in the required filing that the National Highway Traffic Safety Administration made public this morning. This is an expansion of a previous fire recall since the original remedy was inadequate on what was then called the Dragon engine. Continue reading

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New Grille and Battery for 2025 Mercedes-Benz EQS

Mercedes‑Benz said today that the EQS Sedan for 2025 model year has numerous upgrades with a new larger 118-kWh battery for increased electric range, a front fascia with a new grille and the Mercedes-Benz standing star on the hood, as well as new standard and optional equipment. The 2025 Mercedes-Benz EQS Sedan arrives at U.S. dealerships later in 2024. The EQ brand is all electric, of course. The EQS SUV is a two- or three-row large vehicle produced at the Mercedes-Benz plant in Tuscaloosa, which is currently, so to speak, experiencing labor issues. Continue reading

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More US Jobs Coming from Chips and Science Act

With investments such as those at TSMC Arizona, the United States is now on track to produce roughly 20% of the world’s leading-edge chips by 2030. With total capital expenditures of more than $65 billion, TSMC Arizona’s investment is the largest foreign direct investment in a greenfield project in U.S. history. Continue reading

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